About Ekin
French
Native or bilingual
English
Fluent
Experience
- InnovorderDigital Marketing SpecialistSOFTWARE PUBLISHINGFebruary 2024 - October 2025 (1 year and 8 months)Paris, France- Analysis and reporting of campaign performance (Google Analytics, SEMrush, Ahrefs).- Implementation and optimization of conversion and awareness advertising campaigns (Meta Ads, TikTok Ads, Google Ads, Outbrain).- CRM management (workflows, nurturing, lead scoring, automation via Hubspot).- Development of strategic partnerships and backlink management.- Positioning and experimentation around LLMs for content and performance optimization.
- HubupSales & Marketing SupportSOFTWARE PUBLISHINGSeptember 2022 - September 2023 (1 year)Paris, France- Sales process (from prospecting to closing)- Management and follow-up of a client portfolio- Communication support (content creation, newsletter writing, installation support)
- Wizards TechnologiesBusiness DeveloperSOFTWARE PUBLISHINGSeptember 2020 - September 2022 (2 years)Paris, France- Multichannel prospecting (phone, email, social networks).- Partnership development and client relations.- Content creation for social media and internal communication.
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Education
- Master in Commerce & MarketingICD Business School2025
- Bachelor's Degree in Digital Marketing and E-commerceCFA Codis2023