Freelancer profile translated to English.

Description

Digital marketing consultant with over 10 years of experience, I support small businesses, hotels, restaurants, and tourism stakeholders in developing their visibility and increasing their revenue.

Digital advertising specialist**: I design, implement, and directly optimize your **Google AdsandMeta Adscampaigns to generate bookings, qualified leads, and online sales.
**Hotel and tourism expertise**: In-depth knowledge of the specific marketing challenges for hotels and restaurants, to attract more clients and boost direct bookings.
**Strategy & coordination**: I can also manage complete digital projects in collaboration with a partner agency (SEO, website creation, web design, copywriting, SMM), to ensure consistency and performance.
**Analysis & continuous optimization**: Rigorous monitoring, clear reporting, and regular adjustments to maximize your return on investment.

My approach:combine operational execution with strategic vision to transform your advertising investments into a true growth lever.

International experience:supported clients in Greece and Finland, with projects adapted to different European markets.

Languages

Russian
Native or bilingual
French
Fluent
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Agence
Project Manager
DIGITAL AND IT
January 2024 - Today (2 years and 7 months)
Coordination of digital projects for international clients (hotel sector in Greece and Finland). Management of website creation, CRM integration, advertising campaigns (SEA, social ads), graphic design, and content. Management of deliverables, client relationship management, performance monitoring, and reporting. Implementation of analysis tools to measure effectiveness and optimize digital strategy.
Performance Analysis Digital Strategy Digital Project Management Google Ads Campaign Meta Ads
Freelance
Online Advertising and Performance Marketing
CONSULTING AND AUDITS
January 2020 - January 2024 (4 years)
Aix-en-Provence, France
Creation, management, and optimization of Google Ads & LinkedIn Ads campaigns. Performance analysis (KPI, ROI, conversion rate) and recommendations. Advertising budget management and reporting. Audience segmentation and targeting. Competitive intelligence and A/B testing.
MGCOM
Project Manager
DIGITAL AND IT
January 2013 - January 2018 (5 years)
Moscou, Russia
Development of multichannel digital strategies (SEA, e-commerce, retargeting). Production of analysis reports and strategic recommendations. Optimization of performance and user experience to increase engagement and conversions.