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Eike HoffmannEH

Eike Hoffmann

Marketing Allrounder & AI Enthusiast

€500/day
Köln, DE
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Eike

Hello, I'm Eike. I'm not a classic marketer, but your partner for holistic marketing. With over 10 years of experience, I combine technical and digital know-how, an eye for design, a hands-on mentality, and entrepreneurial understanding. Through projects in technology, health, energy, telecommunications, and services, I know what matters in practice. With a modern tool stack and intelligently used AI, I support you with all things marketing – with solutions that work, and without unnecessarily complicated explanations.
  • German

    Native or bilingual

  • English

    Fluent

  • French

    Basic

  • Spanish

    Basic

Can work on-site
Köln (up to 50km)

Experience

  • jeh-digital.de
    Freelancer in Marketing
    DIGITAL AND IT
    August 2013 - Today (12 years and 10 months)
    Köln, Germany
    Development of digital communication strategies and modern web solutions for SMEs. Conception and implementation of technical marketing setups (e.g., automation, tracking, and lead generation). Campaign management including planning, execution, and performance analysis. Data-driven optimization through web analytics and reporting
    Marketing Strategy Website Relaunch Artificial Intelligence (AI) Campaign Management Performance Marketing
  • Digitale Leute
    Product Management Bootcamp
    January 2025 - April 2025 (3 months)
    Köln, Germany
    Practical application of agile methods (Scrum, Kanban) and modern tools (Jira, Trello, Miro) for managing complex software development projects. Conception and implementation of product strategies as well as conducting UX design tests and quality assurance measures to optimize user experience
  • Deutsch Glasfaser Holding mbH
    Campaign Manager
    TELECOMMUNICATIONS
    February 2024 - September 2024 (7 months)
    Düsseldorf, Germany
    Further development and conversion optimization of the company website as well as KPI-based management of digital campaigns and landing pages. Development and promotion of interdisciplinary collaboration between the Onsite, Online Marketing & Aftermarket teams

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Education

  • Student Assistant
    University of Applied Sciences Münster
    2018
    Studentische Hilfskraft im
  • & Business Development
    HSHL - TOPSIM Simulations
    2016
    & Business Development

Skill set

Categories