About Eglantine
- Strategy & Consulting — Brand and editorial image audit, definition of DNA and positioning, 360° digital campaigns, strategic and competitive intelligence
- Digital Communication & Social Media — Editorial content creation (concepts, formats, visual identity, trend monitoring, etc.), editorial calendar development, content creation (reels, stories, carousels, newsletters, etc.), Instagram & TikTok account management and animation, performance monitoring, partnerships & influence
- Writing & Storytelling (FR & EN) — Blog posts, newsletters, social media, landing pages, marketing copy, product descriptions, press releases, narrative scripts (children's publishing), scientific texts (art history, cinema)
- Curation & Iconography — Visual selection and direction, aesthetic and cultural monitoring
- Editorial & Content Production — Coordination with graphic design studios or artists, editorial project management and creative team management, creative brief execution, editorial workflow management (layout → proof → print)
Italian
Basic
Spanish
Basic
English
Fluent
French
Native or bilingual
Experience
- Flim.aiHead of Communication — Flim.ai, visual inspiration platform for creativesFILM AND AVSeptember 2021 - April 2025 (3 years and 7 months)Paris, France- Strategy & Growth — Led the **global communication strategy**, with a strong focus on visual identity. Strategic focus on Instagram: 0.7k → 60k followers.- Management & Project Management — Supervised ateam of 4 people(2 communication managers, 1 editor, 1 iconographer) and collaborated closely with the creative team.- Brand Content & Editorial Strategy — Defined thevisual and editorial identitywith the executives, including in-depth work on image curation and trend monitoring in the audiovisual sector.- AI Campaigns & Visual Lab — Deployedtargeted communicationsfor the launch of new generative AI tools.Continuous visual experimentationto produce original content, in line with the artistic direction.- Influence & Creative Partnerships — Identified content creators (focused on cinema, cinematography, AI tools, creative tools...), createdtracking dashboards, and implementedcollaboration strategies.- Writing & Editorial Content — Wrotemarketing textsin English (marketing copy, landing pages, newsletters...),blog postson the history of images, the dialogue between arts and artificial intelligence, as well aspress releases.- Curation & Iconography — Selected visuals for Instagram, advertisements, and landing pages;artistic direction of the Instagram accountand overall visual consistency.- Monitoring & Trends — Daily monitoring of cinema releases, advertisements, music videos, andvisual trendsChannels used include: Instagram and TikTok, newsletters, email marketing, press, website
- MysteriokidContent & Communication Manager — Mysteriokid, Cultural and Interactive Escape Game BoxCULTURESeptember 2019 - September 2021 (2 years)Paris, France- Game Production Management — Conception and writing of narrativescenariosfor game boxes.Managed the creation of illustrations(briefs and mockups), in close collaboration with graphic design studios.Layout on Indesignfor illustrations/games/texts.Mastery of the editorial workflow, from conception to print approval.- Digital Communication Strategy — Implementation of the social media communication strategy:editorial calendars,content creation,influencer marketing and partnerships.- Webmarketing & Visibility — Optimization of content for the web through the writing ofblog postsandproduct descriptions. Creation and sending ofnewsletters.
- Marc MaisonGallery AssistantARTS AND CRAFTSNovember 2017 - November 2018 (1 year)Paris, France- Research & Documentation — Art history research for the documentation and enhancement of gallery pieces.Writing of product descriptions and exhibition catalogs for sales and events.- Digital Content — Management of product description publication on the website: optimized writing, photo editing (Photoshop), and uploading.- Operational Support — Participation inadministrative tasks, daily management, and logistics related to art sales and acquisitions.
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Education
- Master 1 — Cultural Communication & Digital StrategiesIESA Art & Culture2020
- Master 1 & 2 — Art HistoryParis 1 Panthéon-Sorbonne2016Master 1 & 2 — Spécialité XIXème et XXème siècles Travaux de recherche : - La Société des Aquarellistes français de 1879 à 1889 - L'œuvre de Guirand de Scévola de 1889 à 1914