Freelancer profile translated to English.
Back to original languageAbout Edwin
Theory in the morning, 20 client projects in the afternoon. That's what my studies looked like. Anyone who works independently in this environment for three years develops a way of working that you can't learn from books.
Independent, structured, with a focus on what really matters in the end. Not how many tasks were completed, but whether the result is correct.
During this time, I scaled a regional tutoring provider to over 12,000 organic visitors per month, developed AI-powered processes that are now an integral part of agency operations, and built a complete sales dashboard from scratch. In addition, I have built my own web projects, experienced WordPress in all its forms, and learned that you only truly understand a topic when you have lived through it yourself.
I work precisely, communicate directly, and only start thinking about solutions when I have truly understood the problem. If you are looking for a partner who thinks along and delivers, you are in the right place.
German
Native or bilingual
English
Fluent
Can work on-site
Dresden (up to 50km)
Experience
- seosupport GmbHOnline Marketing ManagerOctober 2022 - March 2026 (3 years and 5 months)Berlin, Germany▸ Independent full SEO support for up to 20 clients simultaneously▸ Scaling of a tutoring provider (10 locations, Saxony & Saxony-Anhalt) to >12,000 visitors/month with position 1 rankings for almost all main keywords▸ Development and implementation of AI prompts for the automation of blog posts, meta data, and backlink texts▸ Conception & development of a complete sales dashboard from scratch (incl. Raspberry Pi 5 hardware setup)▸ On-page & off-page, backlink building, press releases, WordPress web development (two client websites)▸ Mentoring of two students• · SEO expert lecture at the Saxony Economic Development Agency🎓 Practice-integrated in the dual study program B.A. Online Marketing◦ · IU
- SkalyxManaging DirectorApril 2026 - Today (4 months)Dresden, GermanySkalyx | Web Design & SEO from DresdenMany companies have a website. Few have one that truly works. Skalyx develops digital presences that are found, convince, and generate inquiries, with a standard of quality that is evident in every detail.Behind this is no agency overhead, no account manager, no handover to junior consultants after the initial consultation. Instead, an expert: directly reachable, data-driven, with the clear goal of measurably growing your visibility.What Skalyx delivers:Premium WordPress Web DesignCustomized websites that not only look good but are also technically sound: fast loading times, Core Web Vitals optimized, GDPR-compliant, and built for search engines from the ground up. No template builder systems, but craftsmanship.Local SEO for the Dresden MarketRegional searches work differently than national ones. Skalyx knows the Dresden competition, local search habits, and how to strategically use Google Business Profile for companies that want to win customers in the region.Content & Page StructureTexts that Google can read, cite AI overviews, and convince visitors. Structure beats volume. Always.
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Education
- B.A.IU International University of Applied Sciences2026B.A.