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Edwige TchakarianET

Edwige Tchakarian

Digital Communication & Webmarketing Officer

€300/day
Thonon-les-Bains, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Edwige

I am a freelance community manager, with a strategic approach to digital marketing.

I support VSEs, SMEs, freelancers, and artisans who wish to develop coherent communication, aligned with their values, and truly useful to their business.
My goal: to transform your social networks into a lever for visibility and trust, while remaining close to people and your company's needs.

What I offer:

✅ Digital Communication Strategy
I take the time to understand your business, your values, your needs, and your goals to build a clear and coherent strategy. Every action, every piece of content is designed to serve your objectives and reflect the essence of your company.

✅ Community Management & Content Creation
I manage your social networks from A to Z: organization, content creation, image consistency, and showcasing your expertise. The idea is to speak accurately, reach your audience, and build a lasting relationship with your customers.

✅ Support & Coaching
If you want to remain independent, I will guide you to better understand the tools and adopt best practices, with simplicity and confidence.

Why work with me:

✔️ Personalized Approach: I take the time to understand your business and your goals for a coherent strategy from A to Z.

✔️ Complementary Skills: Between digital marketing and communication, to define the right message and know how to make it heard.

✔️ Listening and Commitment: A caring and professional approach, adapted to the realities of small structures, with commitment and follow-up at every stage.
  • French

    Native or bilingual

Can work on-site
Thonon-les-Bains (up to 50km)

Experience

  • Une Maille à la Fois
    Marketing Manager & Content Manager
    ARTS AND CRAFTS
    September 2022 - January 2024 (1 year and 4 months)
    Thonon-les-Bains, France
    Hand-dyed wool commerce, stemming from artisanal know-how

    Community management: content creation, editorial planning, moderation, competitive intelligence.
    Web writing & copywriting: product descriptions, blog posts, newsletters, brand storytelling.
    Webmarketing: social ads campaigns, SEO/SEA optimization, KPI analysis, monthly reporting.
    Content management: content strategy, visual coordination, brand consistency.
    Definition and implementation of the CSR plan.
    Strategic versatility: design of mini-marketing plans, performance monitoring, budget adjustments.
    Tools used: Canva Pro, CapCut, Meta Business Suite, Google Analytics, Prestashop, WordPress.

    Experiences marked by strong autonomy in human-sized structures, requiring initiative and complete management of the digital department.
    Wordpress Prestashop DTP Team Management Digital Communication
  • Olispa (Spa du cheveu)
    DIGITAL MARKETING & COMMUNITY MANAGEMENT
    HEALTH AND WELLNESS
    September 2025 - Today (9 months)
    Angers, France
    Headspa – hair massages and treatments

    Assistance in structuring the commercial and marketing file for prospecting partners and professionals,
    Complete management of the company's social networks,
    Boosting the offering and implementing coherent promotion plans,
    Proposing creative ideas aligned with Olispa's identity,
    Graphic management of all promotional and commercial visual materials, in compliance with the graphic charter,
    Definition of the editorial charter,
    Management and monitoring of Meta Ads advertising campaigns,
    Social Media marketing project management Print and Web Graphic Design Content Manager Social Media Training
  • Chamar SARL
    SALES MANAGEMENT & CUSTOMER ADVICE
    RETAIL (SMALL BUSINESS)
    September 2020 - August 2022 (1 year and 11 months)
    Thonon-les-Bains, France
    Sales and customer advice in children's and adult footwear H/F

    Customer reception, advice, and loyalty. Stock management, window displays, merchandising. Sales analysis and performance reporting. Use of cash register software and customer tracking tools. Internal training in children's footwear (technical approach and specialized advice).
    Customer Journey Optimization stock management sales promotion omnichannel customer relations Team Management

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Education

  • BACHELOR OF MARKETING AND PROMOTION
    Icademie
    2024
    BACHELOR MARKETING ET PROMOTION
  • BTS OPERATIONAL COMMERCIAL MANAGEMENT (MCO)
    École Supérieure du Léman
    2022
    BTS MANAGEMENT COMMERCIAL OPÉRATIONNEL (MCO)

Skill set

Categories