Edu Ferao

Zinkcare is a platform that helps organizations become healthy companies. Through its platform, registered users can manage their health indicators, track their progress, and lead a healthy life. They will find challenges, information about healthy habits, set goals, and can track their progress and evaluations. Each month, they select new exclusive services for our partners, of the highest quality and at very advantageous prices.

https://www.zinkcare.com/

Diego and José, founders of Nubika, came with the need to create and develop the branding and web design for their new and innovative cloud services company. We activated the binary code chip in our creative brains and set out to devise and imagine a versatile visual identity that would express the values of innovation and digitalization, and carry integrated into its essence the versatility of all the "cloud" services they develop for their clients. As a base, we started from the graphic representation of a cloud, and from there, we built a visual identity based on the quintessential element in the digital world: the pixel. We created a modular grid that allowed us to build a living identity, so that, along with its corporate color palette, we could associate the value of versatility in its image and show that adaptability they possess depending on the client they work with. For the design and programming of their website, we created a modern and visually powerful site, with elegant transitions, careful animations, and personalized iconography to present the brand exactly as it is: a modern and innovative cloud service.

WEB: http://nubika.com/

PROJECT: https://droolstudio.com/proyectos/nubika-branding-diseno-web/

The association contacted us to ask us to renew and modernize their website, a site they use to direct all their user traffic with the idea of displaying information directly and facilitating the steps to join AJE. They wanted to adapt both the design and the content to the current times. We got to work, and after an analysis, we concluded that in addition to modernizing the site, the user experience needed to be improved and the message reorganized. This way, everything would be clearer and more helpful for users accessing the new website. We worked thoroughly on the way messages were expressed in terms of tone and clarity of all the texts that the new web page would contain. We designed and developed a website based on a simple, direct, and straightforward UX and UI, which would not lead to misinterpreting AJE's message. We complemented the new design with small, carefully crafted animations to help reinforce the sense of modernity and helpfulness that the association has, all combined with intuitive and minimalist navigation with clear, direct, and friendly messages.

WEB: http://soydeaje.es/

PROJECT: https://droolstudio.com/proyectos/soy-de-aje-diseno-web/