About Eduardo
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Experience
- Eceladus Strategy ConsultingGrowth Strategy & Commercial Transformation LeaderJanuary 2025 - Today (1 year and 7 months)Temasek, SingaporeConsultant & Advisor, partnering with Sr Leaders and guiding organizations to Grow and to Transform themselves. Focus on key areas:•Growth Strategy: Design & Implementation.•Commercial Excellence: Go-to-Market Strategy (GTM), Distributor Mgt, Sales Force Effectiveness, Pricing.•Business Transformation.Leveraging multi-industry sector and over 20 years of deep experience across APAC and beyond. Recognized for a results-driven, impact-oriented approach; delivering sustained, measurable outcomes.Example: Commercial Go-to-Market strategy to specialty products to China. Investment: ~USD 50 – 70Mn.
- AT KEARNEYPrincipal - Strategy ConsultingJanuary 2023 - September 2024 (1 year and 8 months)Temasek, SingaporeResponsible for business development, project selling and delivery; focused in Growth Strategy and End-to-End Commercial Transformation. Projects in Operations; such as S&OP, Procurement, Supply Chain Transformations. Examples of projects (not exhaustive):• Developed the APAC Go-to-Market (GTM) & Growth Strategy (double the revenues) for a new CEO in a global processed food leading player; annual revenues ~USD 200Mn, including market-specific commercial strategies.• Led the PMO of the Transformation of a Logistics provider in Thailand – spin off of a large Multinational.• Defined models and IT architecture for the Procurement function of a global Consumer Goods player.• Assessed different investment opportunities for Private Equity Funds in Southeast East Asia.
- Cargill (CH)Go-to-Market Strategy Director (GTM) & Advisor, Global Commercial Excellence CoE –October 2020 - December 2022 (2 years and 2 months)Temasek, SingaporeGlobal, Multiple Business Unit role, based in Singapore focused on Go-to-Market strategy, Pricing, Sales Force Effectiveness (SFE) and Digital Strategy – Opportunities USD100MM – 1 Bn/year.• Led Commercial transformation GTM Strategy of Food Ingredients BU in India, including Data Analytics (USD ~1.0Bn/2030). Omni-channel approach. Implemented via digital (CRM salesforce, others). Replicated globally.• Guided the design of Agribusiness Global Customer Segmentation & Implementation in Asia Pacific & EMEA. This enabled global alignment on value proposition for the business.• Co-developed a GTM strategy for Animal Nutrition in Southeast Asia, leading to market share recovery.• Developed GTM Commercial Playbook (Indirect Channel) which was deployed across Business Unit & Regions, enabling a more effective management of sales via 3rd party channels.• Contributed to strengthening Cargill Innovation community and supporting Digital Start Ups development.• Facilitated several corporate Commercial Capabilities Training programs which uplifted the skills and knowledge of commercial teams in multiple Business Units around the world.
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Education
- Post Graduation Diploma / MBAFundação Getúlio Vargas1998Business Administration & Management
- BSUniversidade de Sao Paulo1994Electrical & Electronic Engineering