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Edouard WldEW

Edouard Wld

Expert E-Commerce, Social Ads & Search

€850/day
Nice, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Edouard

I have over 15 years of experience in Digital with a perfect mastery of acquisition levers both in e-commerce and in lead generation or branding strategies.

I manage both large e-commerce players and DNVBs who are starting out and need to develop their growth.
  • English

    Fluent

  • French

    Native or bilingual

  • Spanish

    Fluent

Remote only
Primarily works remotely

Experience

  • We Love Digital
    Founder We Love Digital
    E-COMMERCE
    January 2023 - Today (3 years and 7 months)
    Nice, France
    We Love Digital helps you generate growth through online advertising on social networks (Facebook, Instagram, Snapchat, Pinterest and TikTok) and Referencing on search engines.
    social ads facebook ads instagram ads tiktok ads pinterest ads google ads
  • Banana Moon
    Digital & E-Commerce Manager
    E-COMMERCE
    November 2019 - December 2022 (3 years and 1 month)
    Monaco
    In charge of Digital and E-Commerce for Banana Moon, Livia Monte-Carlo and Cala 1789. E-Commerce / Omnichannel / Webmarketing / Technical
    + 65% of turnover growth generated in 1 year on the e-commerce division
    ecommerce webmarketing acquisition digital strategy social ads Social networks SEA
  • LPG SYSTEMS
    Webmarketing & E-Commerce Manager
    FASHION AND COSMETICS
    August 2015 - November 2019 (4 years and 3 months)
    Sophia Antipolis, France
    In charge of Digital and E-Commerce for all LPG brands including: LPG endermologie - https://www.endermologie.com - Beauty Site deployed in 18 languages LPG Medical - https://www.lpgmedical.com - Medical Site deployed in 3 languages Wellbox - https://www.wellbox.fr - Wellbox and Cosmetics E-Commerce Site deployed in 5 countries # Digital Strategy
    - Redesign of the entire Digital ecosystem (creation of a dedicated site for each brand in the group)
    - Definition of the digital strategy and management of all actions internationally
    - Management of the entire Digital budget
    - Management of the social, Webmarketing and Digital strategy of all the group's brands and the proper implementation on local markets # Webmarketing & E-Commerce
    - Definition of the strategy according to the objectives to be achieved: traffic acquisition, sales, optimization of transformation, web-to-store, branding, loyalty
    - Operational management of the various levers (SEO, SEA, Display, Native Ads, Affiliation, Emailing, etc...)
    - Monitoring / Analysis of campaign results
    - CRM strategy
    - Implementation of tools to optimize e-commerce transformation: online chat, abandoned cart reminders, etc... # Social Media
    - Definition of the Social FR and International strategy Facebook / Instagram / LinkedIn
    - Management and coordination of teams on Community Management
    - Management of Social Ads on the various platforms (traffic acquisition campaigns, Web-to-Store, etc...) # Analytics
    - Analysis of all levers and actions implemented to identify ROI and optimize devices
    - Analysis of user behavior and data to make the best strategic decisions # Management
    - Supervision of a team
    - Coordination with all internal and external stakeholders See less

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Education

  • MBA, International Management
    ISEG Paris / ISM New York
    2009
    MBA, Management International
  • Marketing
    ISEG Lille
    2008
    Marketing

Certifications

  • Google
    Google
  • Meta
    Meta

Skill set (32)

Categories