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Edouard UngEU

Edouard Ung

CRM & Marketing Automation Consultant

€400/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Edouard

Former e-commerce co-founder and CRM Manager in a scale-up, I automate your sales funnels to transform your customer base into recurring revenue.

From scenario design to campaign deployment, I am involved in the entire customer lifecycle to maximize conversion, loyalty, and reactivation.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Yespark
    CRM & E-Merchandising Manager
    TRANSPORTATION
    February 2024 - Today (2 years and 5 months)
    Paris, France
    • Design and management of CRM initiatives aimed at improving the conversion, loyalty, and usage frequency of Subscription and Booking offers.

    • Development of new revenue streams through the launch and promotion of additional services, as well as cross-sell, upsell, and referral programs.

    • Management of the e-merchandising strategy: optimization of parking pages, industrialization of customer review collection, and content improvement to increase offer conversion rates.

    • Development of automations and AI use cases for CRM reporting, anomaly detection, and continuous optimization of marketing content.
    CRO Marketing Automation Data Analysis CRM Braze
  • La Bonne Détente
    Co-founder
    HEALTH AND WELLNESS
    February 2020 - February 2024 (4 years)
    Paris, France
    • Creation of a marketplace specialized in CBD.

    • Traffic and sales generation through SEO, social networks, and CRM (abandoned cart, cross-sell, upsell, product recommendations, promotional campaigns).

    • Optimization of e-commerce performance through data analysis, improvement of the purchasing journey, and management of conversion levers.

    • Development of B2B partnerships with producers and distributors to enrich the marketplace's offering.
    CRO E-commerce CRM Brevo Marketing Automation

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