Freelancer profile translated to English.
Back to original languageAbout Eddy
Specialized in the Digital field and particularly in CRM (Email, SMS, Push), thanks to various experiences in agencies (communication/consulting) and with clients, I would be delighted to help you with the following topics:
<CRM Campaign Setup>
→ Workflow creation
→ Campaign setup based on the channel (email, SMS, other)
→ Advice to optimize campaigns if needed (deliverability, email design, targeting, etc.)
Tools: Adobe Campaign, Salesforce, Active Campaign, Zapier, Mailchimp, Mailjet, Sarbacane, Sendinblue, GetResponse, Kompass, Pipedrive, Hubspot, etc.
<CRM/DATA Audit and Reporting>
→ Analysis of statistics to optimize CRM campaigns
→ Analysis of database data to provide an overview
<Others>
→ Training on the use of CRM tools (Adobe, Sendinblue, etc.)
→ Support on CRM consulting missions: acquisition, email deliverability, implementation of new channels, loyalty
→ Support on setting up new channels: email, SMS, Push
<Email Integration>
→ Integration of your marketing emails in responsive HTML/CSS design format (adapted for PC, mobile, and tablets)
→Translation of emails for your international campaigns into English and/or Russian + integration in HTML/CSS format
Do you already have an email mockup?
1 - Mockup delivery - Client
2 - Mockup adaptation to responsive HTML design format - Integrator
3 - HTML file delivery - Integrator
4 - Email campaign programming / sending - Integrator - (Optional)
THE +
→ Advice if needed at the time of the emailing creation/integration brief
→ Emails are designed to be responsive and display correctly on a maximum of webmails (Gmail, Outlook, Yahoo, Hotmail, etc.)
→ Emails comply with deliverability best practices to reach your contacts' inboxes
→ Implementation of link tracking (UTM) - Optional
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Fitness ParkCRM/DATA Project ManagerSPORTSApril 2019 - Today (7 years and 2 months)Paris, France• CRM campaign setup on Adobe Campaign (HTML integration, targeting creation, BAT sending)• Management of relational campaign projects: understanding business needs, feasibility study, technical and functional recommendations• Recommendations to optimize CRM project management processes• Project management to optimize email deliverability• Analysis of CRM campaign results
- WaissoCRM Project ManagerDIGITAL AND ITJanuary 2017 - March 2019 (2 years and 3 months)Paris, France• CRM campaign setup on CRM tools (HTML integration, targeting creation, BAT sending)• CRM project management- Data imports- Form updates- Campaign reporting• Recommendations to optimize CRM project management processes• Project management to optimize email deliverability (audit of HTML, campaigns, targeting, etc.)• Training new users on CRM platforms
- Disneyland ParisCRM Project ManagerTRAVEL AND TOURISMSeptember 2015 - October 2016 (1 year and 1 month)Within the CRM project management team, my responsibilities include:• Management of European CRM emailing campaigns (14 markets): participation in briefs, production monitoring, coordination with various internal and external partners• Analysis of CRM campaign performance and development of recommendations• Updating tracking and internal coordination spreadsheets• Conducting Benchmarks
Reviews
L
Ludovic
GROUPE VB
Reviewed on 12/18/2020
Eddy is a very professional and precise person in his analyses and recommendations.
Timothy
smooss
Reviewed on 11/25/2020
Very good second mission.
Recommendations
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