Dylan Lindecker

Toyota asked me to shoot two UGC videos for their TikTok account:

• one around the Toyota C-HR,

• and another for their Toyota Proace commercial vehicle.

I traveled from Strasbourg to their headquarters to create content on-site, immerse myself in the environment, and bring their imagined scenarios to life.

I acted in front of the camera, worked on intentions, and learned the lines to maintain a natural and energetic tone — the goal being to produce authentic yet perfectly calibrated videos for TikTok.

A modern, dynamic UGC format designed to appeal to a new audience while remaining true to Toyota's identity.

For Taaka Bear Spa, I produced a series of advertising videos (ADS) to promote their unique beer spa concept, specifically for the Christmas season.

We produced 6 videos, each with two hooks and multiple formats (4:5 and 9:16) to maximize impact on Meta.

The advertising campaigns were managed by Alexandre Goetz.

On my end, I handled the on-site shooting and complete editing, with videos designed to quickly capture attention, simply explain the concept, and encourage gifting the experience.

Short, immersive content optimized for ad performance.

For Legalstart, I created a special Christmas UGC advertising video with a deliberately humorous tone, inspired by telenovelas and old sitcoms.

The objective: create a quirky, instantly recognizable content that is entertaining enough to capture attention in Meta advertising.

I was responsible for shooting, staging, and editing, adhering to the provided script and enhancing the visual universe with deliberately over-the-top acting, retro transitions, and a typical sitcom rhythm.

A fun, catchy UGC format perfectly designed to perform well in ads during the Christmas season.