About Dylan
French
Native or bilingual
English
Fluent
Spanish
Basic
Experience
- VetoffCompany specializing in pharmacy and animal healthMEDICALMarch 2025 - April 2025 (1 month)Paris, France→ Objective: develop a high-performing email marketing channel to inform, retain, and re-engage professional and individual clients.📈 Results: +40% average open rate, +25% sign-ups via pop-ups implemented on the site.→ Full implementation of an automation strategy: welcome funnels, inactive user re-engagement, product updates, seasonal campaigns.→ Writing and design of dozens of personalized emails based on client profile and needs.→ Integration of intelligent pop-ups and forms to capture and segment leads.→ Performance monitoring and analysis to optimize customer journeys and improve deliverability.
- MCE-commerce company in ready-to-wearRETAIL (SMALL BUSINESS)December 2024 - January 2025 (1 month)Paris, France→ Objective: structure an email marketing strategy to boost sales and customer loyalty.→ Results: +45% average open rate, +30% revenue generated through email campaigns.- Implementation of a complete email strategy: weekly newsletters, campaigns for offers, events, and promotions.- Design of automated workflows: abandoned cart, inactive user re-engagement, welcome, post-purchase, birthday.- Fine segmentation of contacts and personalization of messages based on user behavior.- Continuous performance analysis and conversion rate optimization.
- Oneglow.coGlobal Marketing ManagerE-COMMERCEFebruary 2024 - February 2025 (11 months)Montpellier, France🛍️ Creation and launch of an e-commerce brand🌐 Lead generation via Google Ads📈 Development of a complete marketing strategy🤖 + 20 automation workflows✉️ + 100 personalized marketing emails
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Education
- Master, Management and Business DevelopmentMontpellier Management
- BUT Commercial Techniques (Digital Marketing, E-business and Entrepreneurship)Université de Montpellier2024
Certifications
- Digital Marketing CertifiedHubspot2024
- Email Marketing CertifiedHubspot2024