Freelancer profile translated to English.

Description

Hello! I'm Dramane, a Communication and CSR Project Manager based in Paris and available wherever you are.

I support you in engaging and managing your clients by offering solutions to develop your image and visibility through impactful communication strategies, especially on social media.

Large companies, SMEs, associations, or entrepreneurs, you are in the right place to give a new breath to your organization!

🎯 My goal: to offer you tailor-made solutions, whether it's building an engaged community, strengthening your brand awareness, or structuring your digital presence.

💡 My approach

🎯 Listening & strategy:understanding your identity and objectives to create tailor-made communication.

📱 Social media expertise:I create engaging, coherent content designed for your target audiences (Instagram, Facebook, LinkedIn, TikTok...).

📈 Concrete results:I help you build an active community and generate interaction around your brand.

🧩 Areas of expertise

Social media strategy:audit, benchmark, objective definition, editorial line.

Content creation:visuals, captions, stories, short videos.

Account management & animation:publications, moderation, community interaction.

Monitoring & analysis:monthly reporting, improvement recommendations.

Global communication:writing assistance, brand identity, communication materials.

Industry field of expertise

Languages

French
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km)

RATP Développement
Communications Officer
TRANSPORTATION
December 2021 - June 2024 (2 years and 6 months)
Paris, France
Defined the communication plan for the driver recruitment campaign.
Wrote and distributed newsletters (sent to 6000 employees) with an average click-through rate of 60%.
Wrote articles and content for the intranet and website.
Managed media monitoring for the production of various content.
Planned and led editorial committee meetings.
Wrote and monitored LinkedIn post publications.
Developed and wrote the 2021 & 2022 Non-Financial Performance Statement.
Edited and distributed videos with an open rate of over 50%.
Managed service providers for the production of communication materials.
Organized and planned internal and external events.
RATP Développement
Communications Officer
TRANSPORTATION
September 2021 - April 2025 (3 years and 7 months)
Paris, France
Managed the update of reference files for the France Switzerland networks on the website.
Monitored media and contributed to the editorial planning of the RATP Dev IDF LinkedIn page.
Contributed to the organization of internal events (Live webcast).
Developed a target audience file of LinkedIn subscribers.
Organized photo shoots for the Brest, Angers, and Charleville-Mézières subsidiaries for the RATP group magazine.
Campus Condorcet
Communications Officer
PUBLIC SECTOR
April 2019 - July 2019 (3 months)
Saint-Denis, France
Organized an information forum for researchers to support them through change. Managed the participation of external stakeholders. Managed and monitored projects with external service providers for the creation of communication materials. Benchmarked event management establishments. Independently organized a team day for staff.