Freelancer profile translated to English.
Back to original languageAbout Dragan
I have extensive experience and expertise in the conception, design, and implementation of various marketing materials in the online and print sectors.
Through the numerous companies I have worked with, I have been able to score points in both B2C and B2B areas and can therefore coordinate and organize independent projects. I regularly handled the entire process from design to final artwork, including prepress and correspondence with various printing houses for product realization.
German
Native or bilingual
Remote only
Primarily works remotely
Experience
- WebsitebutlerWeb DesignerDIGITAL AND ITFebruary 2020 - August 2020 (6 months)Berlin, GermanyDevelopment from idea to implementation of websites
- Hauptstadt design ddFreelanceE-COMMERCEAugust 2020 - February 2021 (6 months)Berlin, GermanyCreation of online and offline media
- PagestreetWeb DesignerE-COMMERCEFebruary 2021 - October 2022 (1 year and 7 months)Berlin, GermanyI am Dragan, a freelancer in digital marketing with over 10 years of experience. I worked at pagestreet, a renowned digital agency from Berlin specializing in search engine optimization, external data protection, and web design.At pagestreet, I was responsible for various projects that offered me a lot of variety and challenges.I created and optimized websites for various clients from different industries, carried out relaunches, conducted sales talks, and developed concepts.I always took into account the individual needs and goals of the clients and offered them professional solutions.
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Education
- Media Designer in Digital/PrintCimdata2014Kreativ- und Präsentationstechniken, Entwurfstechniken EDV-Grundlagen Einführung Kreativprogramme Grundlagen Multimediaproduktion, Datenformate in der Medienproduktion Visuelle Kommunikation Gestaltung Logogestaltung Corporate Design Typographie und Farbenlehre Layout und Satzherstellung Drucktechnologien CMS Webdesign und Animation Planung und Durchführung von Webprojekten Datenbanken Mediaplanung Digitalfotografie Medienrecht Urheberrecht Medienpraxis und -technik Datenhandling und -übertragung Wirtschafts- und Sozialkunde Arbeitssicherheit, Arbeitsrecht, Umweltschutz Fachenglisch Betriebliche Geschäftsprozesse
- Search Engine OptimizationLearning Digital2024Inhalte der Ausbildung Suchmaschinenoptimierung (SEO): Grundlagen und Funktionsweise von Suchmaschinen Keyword-Recherche und -Analyse On-Page-Optimierung (z. B. Meta-Tags, Content-Optimierung, technische SEO) Off-Page-Optimierung (z. B. Linkbuilding) Webanalyse und Monitoring (z. B. Google Analytics) Suchmaschinenwerbung (SEA/SEM): Einführung in Google Ads und andere Werbeplattformen Erstellung und Optimierung von Kampagnen Budgetplanung und Gebotsstrategien Analyse und Reporting von Kampagnenergebnissen Retargeting und Display-Marketing Tools und Software: Nutzung von SEO-Tools wie SEMrush, Ahrefs, SISTRIX oder Screaming Frog SEA-Tools (z. B. Google Ads Editor) Grundlagen der HTML- und CMS-Systeme (z. B. WordPress) Strategisches Marketing: Zielgruppenanalyse und Customer Journey Content-Marketing-Strategien Trends und Entwicklungen im Online-Marketing
Certifications
- Media Designerihk Berlin2014