Freelancer profile translated to English.
Back to original languageAbout Doriane
For over 6 years, I have been assisting companies in implementing their influence strategy and managing their campaigns. The goal is to engage influencers to promote their brand, offers, and products/services. My mission is to define a strategic recommendation tailored to their objectives and resources. I also handle the operational management of campaigns (negotiations, contracts, monitoring, reporting...).
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- FreelanceInfluencer Marketing ConsultantSOCIAL NETWORKSSeptember 2022 - Today (3 years and 9 months)I assist companies in the strategy and implementation of their influence campaigns as a Freelancer.Influencer marketing is a pillar of acquisition and loyalty strategy for many brands. Based on an analysis of the sector, objectives, and budget, I will identify opinion leaders likely to create content for their products and drive traffic on social networks and websites.I offer:✔️Strategic recommendation (annual/one-off)✔️Targeting influencers based on your product/brand✔️Contacting, supporting, and negotiating✔️Analyzing results (KPIs - quantitative and qualitative)
- Histoire 2Influence ManagerSOCIAL NETWORKSAugust 2019 - September 2021 (2 years and 1 month)Paris, FranceDevelopment of the influence strategy:- detailed action plan recommendationDigital campaign management:- creation/negotiation of client partnerships- influencer targeting/recruitment- operational/budgetary monitoring/quantitative and qualitative reportingOrganization of event operations:- event creation- management of influencers/suppliers/partners- operational/budgetary monitoring/quantitative and qualitative reportingCommunity Management: Creation of Facebook and Instagram schedulesClients: Brewdog - NBCUniversal - Groupe Partouche - essence cosmetics - Catrice - Rigoni di Asiago - Uniqlo FR - Crayola - Grand Frais
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Education
- Master's degreeHigher Institute for Journalism Training2020Ecole de journalisme : Presse écrite Présentation de JT Sujets (recherches, interviews, écritures)
- Bachelor's degreeCatholic University of the West2018Niveau : Bac +3 Préparation au concours de Journalisme Réseaux sociaux Création d'un projet de fin d'étude nommé "TRAJECTOIRES", avec 14 étudiants. Articles, vidéos et podcasts sur des personnes avec un parcours atypique. Le but étant de montrer qu'il n'y a pas de parcours type. https://trajectoires.wixsite.com/blog/a-propos-1