About Dorcad
- Intuitive User Experience (UX): I design a clear journey so your visitors can easily find what they are looking for and take action (purchase, contact, registration...).
- Modern and professional User Interface (UI): I create a polished design and a strong visual identity that inspire confidence and strengthen your brand image.
- SEO Strategy from the design phase: This is my key differentiator. I integrate best SEO practices (structure, keywords, linking) into the core of the design to build a solid foundation, save you time, and prevent you from having to redo everything later.
- High-fidelity interactive mockups (Figma, Adobe XD) for showcase sites, e-commerce, blogs...
- UX/UI audit of your current site with concrete improvement suggestions.
- Definition of information architecture and user journeys.
- On-page SEO strategy (keyword research, page structure).
- Creation of Design Systems / Web Graphic Charters.
French
Native or bilingual
English
Conversational
Experience
- phytobiolabUI/UX InternE-COMMERCEFebruary 2025 - Today (1 year and 4 months)Toulouse, France
- Participation in website redesign and updates (Figma, WordPress, PrestaShop)
- Creation of monthly reports
- Competitive intelligence
- Scheduling and managing publications using tools like Meta Business Suite
- OswebconsultingWeb Marketing ConsultantE-COMMERCEOctober 2024 - January 2025 (3 months)Toulouse, France
- Creation and updating of marketing materials (presentations, flyers, brochures, product sheets)
- Implementation of promotional campaigns (emailing, sponsored posts...)
- Coordination with sales teams for marketing needs
- Writing SEO-optimized content for the website/blog
- Creation and sending of newsletters and emailings
- Monitoring key performance indicators (traffic, conversion rates, ROI...)
- Competitive intelligence: market research, positioning analysis, creative benchmarking
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Education
- Bachelor in Digital Project ManagementESD Digital School20251. Gestion de Projet & Stratégie : Pilotage de projet de A à Z (brief, budget, planning, livraison). Application des méthodologies agiles (Scrum) et en cascade. Analyse des besoins clients et rédaction de cahiers des charges. Veille stratégique et analyse concurrentielle. 2. UX/UI Design & Création de Contenus : Conception centrée utilisateur (UX) : Architecture de l'information, création de parcours utilisateurs, wireframing. Design d'interfaces (UI) : Maquettage haute-fidélité sur Figma, création d'identités visuelles et de Design Systems. 3. Marketing Digital & SEO : Élaboration de stratégies d'acquisition de trafic. Fondamentaux du SEO : Optimisation on-page, recherche de mots-clés, analyse de la performance. Gestion de campagnes sur les réseaux sociaux (Social Media) et création de stratégies de contenu. Emailing et marketing automation. 4. Développement Web & Technique : Compréhension des langages front-end (HTML5, CSS3, notions de JavaScript). Gestion de projets sur des CMS comme WordPress. Connaissance des contraintes techniques du web pour un dialogue fluide avec les développeurs. 5. Communication & Droit du Numérique : Stratégie de communication et e-réputation. Prise de parole en public et présentation client (pitch). Connaissance des aspects juridiques (RGPD, droit à l'image, propriété intellectuelle).