Freelancer profile translated to English.

Description

Freelance copywriter and strategic planner after 4 years in agencies. I support agencies and advertisers in designing communication campaigns, deploying a positioning strategy, or meeting creative needs.

I have worked regularly for major clients (Samsung, Groupe Sport 2000, Pernod Ricard, Motorola...) on various topics: brand territory creation, copywriting, branding, 360° campaigns.

My expertise:

> Insight analysis

> Brand strategy

> Clear positioning

> Brand platform

> Communication strategy

> Copywriting

I am useful if your needs concern:

- The creation of a company, a product brand, and therefore an authentic and differentiating identity

- The development of your business, the strengthening of your brand image and your communication materials

- A strategic repositioning to align with your target audiences

- The writing of impactful taglines, articles, and more generally content to nurture your brand

- Strategic and creative support for a new campaign or your ongoing projects

If you are looking for a rigorous, invested, and energetic creative, get in touch!

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Japanese
Basic

Workplace preferences

Can work on-site

Paris (up to 50km)

MATANE
FREELANCE
CONSULTING AND AUDITS
October 2025 - Today (8 months)
Paris, France
> Insight analysis
> Brand strategy
> Strategic positioning
> Brand platform
> Communication strategy
> Copywriting
Copywriting Strategic planning
Agence Surf
SENIOR PROJECT MANAGER
CONSULTING AND AUDITS
January 2021 - January 2025 (4 years)
92100 Boulogne-Billancourt, France
Project management (Social Media, Web, Print, Packaging, Motion)
Creative brief, client support, strategic planning
Client portfolio: Samsung, Sport 2000, WAS, S2, Pernod Ricard, Motorola, C10. Annual turnover: ~ €1M
Project management Copywriting Strategic planning Communication strategy Branding
Gymlib
COMMUNICATION OFFICER
SPORTS
February 2020 - August 2020 (6 months)
11th arrondissement, 75011 Paris, France
Brand content: writing articles, newsletters, brand platform
Project management + creation of materials (white paper, sector case study, ebook, podcast, webinar, infographic, video, ...)
Social media management
Brand content Copywriting Social media marketing