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Donatella LocasDL

Donatella Locas

Business Development and Event operation Executive

€366/day
Cairo, EG
8-15 years

Average response time: 1 hour

About Donatella

I have experience leading large-scale executive events in the Middle East involving CEOs, government representatives, and senior decision-makers, managing planning, logistics, communications, stakeholder engagement, and on-the-ground execution. I also support business development activities, including client engagement, relationship management, and supporting growth-focused initiatives alongside delivery.

In addition, I have improved operational efficiency by implementing CRM workflows and automation, reducing manual workload by 25% and strengthening process consistency.

Core expertise includes:

Project coordination & delivery
Business development & client engagement
Executive events & conferences
Stakeholder & relationship management
Operations & workflow optimisation
Multi-country programme execution
Remote cross-functional coordination

I support organisations that need structured execution, reliable coordination, and strong commercial and stakeholder capability in complex, fast-moving environments.
  • English

    Native or bilingual

  • Arabic

    Native or bilingual

Can work on-site
Cairo (up to 50km)

Experience

  • Emerging Markets Intelligence and Research (EMIR)
    Senior Executive – Strategic Events Operations and Business Development Executive
    January 2024 - Today (2 years and 5 months)
    Dubai - United Arab Emirates
    • • Lead end-to-end delivery of executive events and CEO briefings across the Middle East.
    • • Manage flagship regional briefings hosting approximately 200 CEOs and senior decision-makers per event.
    • • Oversee stakeholder coordination across clients, sponsors, speakers, venues, and internal teams.
    • • Deliver executive engagement programs for clients including TikTok, supporting relationship management and market positioning.
    • • Manage event communication and marketing activities across virtual and in-person formats.
    • • Introduced CRM workflows and automation processes that reduced manual operational work by 25%.
    event manager Business development Team management Project Management AI Automation
  • Infobip
    MENA Customer Success Manager
    February 2022 - January 2024 (1 year and 11 months)
    • • Managed enterprise accounts across the MENA region, focusing on retention, account growth, and customer engagement.
    • • Conducted executive-level business reviews with senior client stakeholders.
    • • Supported cross-sell and upsell opportunities aligned with commercial targets.
    • • Improved customer engagement processes and lifecycle management across key accounts.
  • Microsoft
    Azure Digital Transformation Specialist
    September 2021 - February 2022 (5 months)
    • • Supported enterprise digital transformation initiatives focused on Microsoft Azure solutions.
    • • Managed pipeline tracking, forecasting, and opportunity coordination.
    • • Worked with clients to align cloud solutions with operational and business requirements.

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Education

  • MBA
    Arab Academy for Science, Technology and Maritime Transport
    2023
    MBA
  • Executive Education
    Harvard Business School
    2020
    Executive Education

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