Freelancer profile translated to English.
Back to original languageAbout Dona
Hello, I'm Dona, and I've been a strategy and communication consultant for great brands for three years. After earning a Master's degree in Journalism and an MBA in Communication from EFAP, I fully entered the world of communication and have been continuously learning and nurturing my passion ever since.
With new technologies constantly changing our environment, my job is to remind brands that, first and foremost, we must return to the basics, which is the human element. It's not about following trends just because a competitor is, but about having a real strategy behind every tool that requires the involvement of all employees. I strive to work on this.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- TCL ALCATELCommunication OfficerTELECOMMUNICATIONSDecember 2011 - June 2012 (6 months)Define the internal communication policy for the Villarceaux siteEstablish the budget and expenses for communication actionsDevelop promotional and communication toolsCoordinate different teams on event-based operationsEnsure partnerships during charity eventsManage the internal social network to foster connection between different departmentsUpdate the intranet siteDisseminate information related to the site's activities.
- LMS shippingCommunication OfficerTRANSPORTATIONSeptember 2012 - November 2014 (2 years and 2 months)La Courneuve, FranceResponsible for the structure for the development of communication and public relations actionsPrepare communication contentCreate written, visual, and audiovisual communication products and materialsVerify the quality and conformity of disseminated informationDevelop a network of partnersOrganize client events for sales teamsInterface with a website creation agency: manage the project until conceptionHandle phone calls from French and foreign clients to track their packages/merchandise.
- Dona Boigey ConsultingFreelancerSOCIAL NETWORKSJanuary 2015 - Today (11 years and 6 months)Paris, France- Propose communication strategies after audit and benchmarking- Advise on digital tools for adapted digital transformation- Project management (social media, events, advertising campaigns)- Press and public relations- Content writing
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Education
- Master's in JournalismUniversity of Lille III2008Maîtrise des techniques et approches journalistiques pour valider ce diplôme, j'ai effectué mon stage de fin d'année à France 3 où j'ai appris à rédiger différents types de contenu.
- MBA in CommunicationEfap2010MBA communication et management d'entreprises 10% de cours théoriques 90% de cas pratiques Thèse: La relation marque-consommateur au coeur des réseaux sociaux. Pour illustrer cette thèse, j'ai organisé une soirée conférence avec Gregory Pouy et Cédric Deniaud sur le thème du crowdfunding.