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Domitille HannezoDH

Domitille Hannezo

Retail Strategy Consultant Fashion & Luxury

€500/day
Paris 12e Arrondissement, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Domitille

I would like to thank you for taking the time to read my profile.

My career has given me the opportunity to work with major retail players renowned for their excellence and demands.
For over 15 years, I have developed a solid and realistic understanding of retail and luxury.

The combination of operational excellence and quality customer experience is, I believe, the key to a company's success. I am analytical, critical, proactive, KPI-focused, and possess an understanding of teams. I wish to use my skills to help companies in their growth and transformation.

My experiences have made me adaptable, capable of intervening in very different contexts, and managing multiple complexities.

I can help you improve your service and performance through the following actions and more:

KPIs:
• Analyze and understand your network and points of sale: KPIs, best performers, network, team, customer
• Creation of action plans to improve KPIs

Sales:
• Definition of customer experience and in-store journey
• Analysis & Removal of obstacles in the sales journey
• Creation of personalized challenges

CRM / Customer:
• Recruit and retain new customers
• Convert prospects into customers and ambassadors
• Creation, analysis, and improvement of mystery shopper results and NPS score
• Standardization of customer experience

Merchandising:
• Analysis and optimization of merchandising

Work:
• Optimize activities such as scheduling, bonuses, inventory management, after-sales service, process implementation, etc.

With great interpersonal skills, seriousness, and dynamism, I am driven by a desire to be involved in the missions you entrust to me and that will allow me to be a productive element.

Do not hesitate to contact me to discuss your project.
  • French

    Native or bilingual

Can work on-site
Paris 12e Arrondissement (up to 50km)

Experience

  • BERTRAND RETAIL
    NESPRESSO FRANCHISE NETWORK DIRECTOR
    RETAIL (SMALL BUSINESS)
    January 2020 - July 2020 (7 months)
    Management and development of a network of 8 stores and over sixty employees
    Regularly visit points of sale, analyze performance, identify areas for improvement, determine action plans and implement them
    Analyze monthly dashboards and KPIs, and determine associated action plans
    Ensure coaching and skill development for Store Managers and their sales staff
    Ensure coordination and guarantee regular, high-quality communication with Nespresso departments necessary for the smooth operation of stores
    Participation in network development plan meetings
    Retail travel retail Team Management KPI Luxury Customer Experience Customer Relationship Management (CRM)
  • Printemps
    Animation Project Manager - Sales Department
    January 2019 - Today (7 years and 5 months)
    Île-de-France, France
    In-store animation: Propose animation packages (events, contests, etc.) for customers outside of PAC, operational implementation and monitoring, management of service providers and budgets. Link with marketing and field teams.
    • Sales operations: Pre-approval of operations (signage, fixtures, etc.), verification of the proper implementation of sales operations, monitoring of customer, brand, and team animations such as challenges...
    • Digital: Propose and manage content for the Employee app and Geolocation app, relay PH vs. Marketing for digital tools (Instagram..), manage animation visibility
  • Printemps
    Women's Fashion Sales Manager
    May 2016 - January 2019 (2 years and 8 months)
    PRINTEMPS: Women's Fashion Sales Manager
    - Development of retail indicators: sales growth, retail equation, strategic merchandising, implementation and analysis of action plans
    - Management of a team of over 150 employees: Briefings, committees, information dissemination and feedback, developing relationships and supporting store managers
    - Ability to analyze and understand your scope: sales figures, best performers, network, team, customer, competitor
    - Be the sector referent for the new loyalty program: Participation in meetings with management, development of card openings, employee training
    - Ensure and improve customer relationship excellence: development of the shopping experience, analysis of mystery shopper visits
    - Optimize the sales space in collaboration with various Printemps departments and brands.
    - Contribution to cross-functional store projects

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Education

  • Professional title of Product Manager for Fashion and Apparel Companies
    Mod'spe Paris
    2010
    Titre professionel de Chef de produit pour les entreprises de la mode et de l'habillement

Skill set (24)

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