Description

Global Design & Product Advisor | AI, User Experience, Scalable Design

I help product and design leaders solve complex problems quickly—with clarity, focus, and systems that scale.

With 18+ years of experience at Amazon, Pinterest, and Doctolib, I’ve built and led global teams across the U.S., Europe, India, and LATAM, launching products that serve millions.

As a strategic advisor (available 1–2 days per week), I partner with startups and scale-ups to:

• Apply AI meaningfully to UX, workflows, and decision systems

• Design intuitive, compliant healthcare and SaaS experiences

• Accelerate product delivery through smarter team and org design

• Guide senior leaders through audits, org shifts, or product pivots

Currently leading Europe’s largest health design team at Doctolib (65+ people), I specialize in simplifying complexity and helping teams move with confidence.

If you’re scaling a team, launching something new, or just need a sharp mind to challenge your roadmap—let’s talk.

Industry field of expertise

Languages

German
Native or bilingual
English
Native or bilingual
French
Basic

Workplace preferences

Remote only

Primarily works remotely

Doctolib
VP Design
TECH
January 2022 - January 2024 (2 years)
France
• Led the strategic hiring and talent development of a 65+ member global design team, achieving 66%+ female representation and improving team retention by 25% within two years.
• Designed AI-powered consultation tools that reduced clinician decision-making time by 40%, improving patient throughput and care efficiency.
• Implemented a career growth framework that increased internal promotions by 30% and improved team engagement scores across three countries.
• Established scala ble design systems, reducing design debt by 60% and accelerating product development cycles.
• Drove a company-wide rebranding initiative, aligning product, brand, and marketing strategies to strengthen brand positioning and increase user trust.
• Launched cross-functional AI-driven research programs, improving patient and clinician adoption of digital health tools by 20%.
• Optimized organizational design and governance, enhancing cross country col laboration and reducing operational inefficiencies by 35%.
Pinterest
Creative Director / Strategy Lead
ARTS AND CRAFTS
January 2020 - January 2022 (2 years)
VF Northern Europe, Stanton-Under-Bardon, England, United Kingdom
• Designed and launched global ad products that increased advertiser engagement by 35%, contributing to multimillion-dol lar revenue growth in the DACH and Nordic markets.
• Led cross-functional teams to deliver high-impact ad solutions, increasing campaign effectiveness by 50% through data-driven creative strategies.
• Developed automated, API-driven ad solutions, enabling scalability and efficiency in campaign execution across multiple regions.
• Drove market-specific innovation, adapting Pinterest s global ad offerings to the unique needs of Nordic and German-speaking audiences, boosting regional ad spend by 20%.
• Influenced product innovation, inspiring brands, marketers, and product teams to develop scalable, user-centric advertising experiences.
Joyn
Design Director, User Experience and Brand
TECH
January 2018 - January 2020 (2 years)
• Launched a streaming platform from zero to market in 12 months, achieving #1 ranking in Google Play and Apples App Store and surpassing 5M+ active users within the first year.
• Defined the Joyn brand identity, creating its name, behavior, visual language, sound design, tone of voice, and product experience.
• Sca led the company from 12 to 400 employees in 6 months, establ ishing high-performing design and product teams.
• Led vision setting and UX strategy for the first MVP, leveraging user research and data insights to shape a compel ling user experience.
• Embedded design thinking across the organization, ensuring UX played a core role in product development and business strategy.
• Developed a col laborative brand strategy with the CEO, aligning mission, vision, and tone of voice to position Joyn as a market leader.