Freelancer profile translated to English.

Description

I have managed over 6 million euros in advertising budget on Google Ads and Meta Ads, successfully selling out the Munich Olympic Hall with a Meta campaign that reached 27 million people.

If you need a freelancer to set up campaigns, implement tracking, and optimize landing pages, I am the right person.

What I do for my clients:

▸ Performance Marketing (Google Ads, Meta Ads, LinkedIn Ads) with proven ROAS up to 11

▸ SEO with visibility increases of up to 48% in 3 months

▸ WordPress & Shopify development with technical CRO optimization

▸ Building data-driven tracking systems with GA4, GTM, and Meta Pixel

▸ Error diagnosis & performance recovery for declining campaigns

I work for e-commerce brands, event companies, law firms, and agencies – on a project basis or as an ongoing collaboration.

Do you have a specific problem or want to know if I'm the right fit?

→ Message me directly:

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent
Polish
Conversational

Workplace preferences

Remote only

Primarily works remotely

Averruncus Innovations Limited (Selbststaendig)
Marketing Manager
August 2024 - Today (1 year and 11 months)
• Development of tailor-made WordPress projects with technical CRO optimization and conversion funnel building for various industries
• Management of Performance Marketing (PPC/SEM) projects with over EUR 6.07 million in managed advertising budget across Google Ads and Meta Ads
• SEO measures with visibility increases of up to 48% within 3 months and organic traffic growth of 168%
• Management of e-commerce campaigns with ROAS up to 11 for a fashion label (over 1.09 million impressions monthly, 31,000+ clicks)
• Optimization of a Google Ads account via A/B testing: 56,000 clicks, 824,000 impressions, 1,200 conversions, EUR 120,000 monthly budget
• Error diagnosis and performance recovery after a critical impression drop from 800,000 to 10,000 (negative keywords)
• Building data-driven tracking systems with GA4, Meta Pixel, and GTM, setting up custom conversion events and attribution models
• Management of a large-scale Meta Ads event campaign: 27.38 million reach, 2 million+ link clicks, 713,000 reactions, 30,000+ tickets sold, Munich Olympic Hall sold out
• SEO project for an online law firm: 73,000 impressions, 3,800 clicks, 5.2% CTR, +4.35% visibility, 3 keywords in position 1
• Web projects: Mailissa.com, Axontic.com, Cardify-Store.de, Tatortreinigung-optimal.de, Steinteppichnord.de
Google Ads Wordpress GEO Meta Ads Google Analytics
Axontic GmbH
Marketing Manager
January 2025 - June 2025 (5 months)
• Successful relaunch of the company website with improved UX, optimized customer journey, and new brand identity
• Building a scalable SEO structure and content strategy: increasing from 6 to 156 ranked keywords in Google within 2 months
• Planning and implementation of paid social campaigns on Meta, LinkedIn Ads, and YouTube Ads for reach expansion and lead generation
• Conception and design of social media creatives using Adobe Illustrator and Photoshop
• Development and management of a 30-day social media launch plan with marketing automation for brand strengthening
Google Ads SEO Meta Ads Wordpress Content marketing
Europcar Mobility Group GmbH
Pricing Analyst
May 2023 - January 2024 (8 months)
• Contribution to international campaign strategies through analysis of conversion rates, customer segments, and market performance
• Analysis and optimization of pricing and marketing strategies based on market trends and competitor data
• Development of data-driven reports, KPI dashboards, and ROI analyses in Qlik Sense and SAP Business Objects
• Cleaning and analysis of over 100,000 customer profiles to improve target audience targeting and campaign planning
• Collaboration with Deloitte on the development of a pricing tool for digital marketing processes
Data visualization Pricing strategy Data analysis Big Data Looker Studio