About Diego
Spanish
Native or bilingual
Portuguese
Native or bilingual
Experience
- ifa Dunminínu BabalawoSocial Media ManagerSOCIAL NETWORKSJune 2025 - Today (1 year)Miami, United StatesResponsible for managing all social media related tasks.Video and dynamic caption editing.Creation of images with AI to generate viral Reels for Instagram, TikTok, Facebook, and YouTube.Spanish - Portuguese document translator.Communication and guidance for video creation, specific wording, positioning, lighting.
- futbol club EsplanadaHead of Digital Marketing and Communication (360°)April 2024 - December 2025 (1 year and 8 months)Vitória da Conquista, Brazil360° Strategy: Integral leadership of the entire club's Marketing ecosystem, defining the brand voice and digital positioning.Social Media Management: Planning and execution of content for Instagram, TikTok, Facebook, and YouTube, focused on digital positioning. High-performance design: Creation of all visual identity for match days (Matchdays), hiring announcements, and promotional materials. Dynamic Video Editing: Production of Reels and behind-the-scenes content with fast editing and strategic captions.Bilingual Communication: Management of communications in Spanish and Portuguese, achieving the club's internationalization.
- Temple Esu OdaraHead of Digital Marketing and Translator (ES/PT)February 2025 - Today (1 year and 4 months)Houston, United States• 360° Strategy: Integral leadership of the entire temple's Marketing ecosystem, defining the brand voice and digital positioning.• Social Media Management: Planning and execution of content for Instagram, TikTok, Facebook, and YouTube, focused on digital positioning.• High-performance design: Creation of all visual identity, customization, and promotional materials.• Dynamic Video Editing: Production of Reels and content of works and ceremonies with fast editing and strategic captions.• Bilingual Communication: Management of communications in Spanish and Portuguese, reaching a larger audience.
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Education
- Degree in Digital Marketing and Business ManagementUNINTER2023Especialización en comportamiento del consumidor, estrategia de mercado, análisis de métricas (KPIs), branding y planificación de campañas 360° para entornos digitales competitivos.
- Specialist in Generative AI and Digital ProductivityGoogle Career Certificates / Coursera2024Implementación de herramientas de IA (ChatGPT, Midjourney y Canva IA) para la optimización de flujos de trabajo, creación de prompts de alto rendimiento y automatización de contenidos de marketing de escala.