About Diane
French
Native or bilingual
English
Fluent
Experience
- ArtediaFreelance - Communication Consultant and SEO Web WriterCONSULTING AND AUDITSOctober 2021 - Today (4 years and 8 months)Royan, FranceFreelance in digital communication and marketing, I support you in defining and implementing an effective strategy.- SEO web writing- Communication strategy- Digital & social media strategy- Community management- Content creation- Strategic recommendations
- ba&shDigital Marketing Assistant - DtoCFASHION AND COSMETICSSeptember 2020 - February 2021 (5 months)Paris, FranceManaged Paid Media campaigns- Managed SEA & SMA campaigns- Managed Paid editorial calendar across 10 countries according to objectives- Developed creative briefs, respecting the specs and best practices of different broadcasting platforms- Collaborated with the media agency for the deployment and monitoring of various campaigns- KPI Analysis- Expense analysis on different advertising platforms- Benchmarks and integration of best practicesWithin the DtoC team: CRM:- CRM data analysis / reporting- Management of automatic and transactional emails (brief, template creation, workflow setup)Newsletters:- Newsletter performance analysis- Creative brief, template creation, and newsletter setup on Ométria
- bureau de presse Pascale VenotAssistant Director of Communication and Press AttachéLUXURY GOODSJuly 2019 - January 2020 (6 months)Paris, FranceHospitality - Gastronomy - Tourism - Beauty - Leisure Clients: Valmont, Eisenberg, Hôtel Belles Rives, Patrick Roger, Château De La Messardière, Crazy Horse, Val d'Isère, Galerie Maeght, Quinta Da Comporta.
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Education
- Manager of Marketing Communication Strategies - Master's degree - RNCP Level I (Level 7), Marketing and CommunicationMaster of Business Administration - MBA Marketing and Communication2021Manager des Stratégies Communication Marketing - Master's degree - Titre RNCP I (Niveau 7), Marketing et Communication
- Marketing and Communication Manager - RNCP Level II (Level 6), Luxury Marketing and CommunicationEIML Paris2019Responsable Marketing et Communication - RNCP II (Niveau 6), Marketing et Communication du Luxe