About Diane
French
Native or bilingual
English
Conversational
Spanish
Basic
Experience
- JoolCMOTRANSPORTATIONSeptember 2024 - December 2024 (3 months)Paris, FranceDeploy the Jool brand to improve brand awareness.Overview of my missions👇✅ Manage the newsletter (25% open rate, from 4 to 8K subscribers in 3 months)✅ CRM implementation (30% average open rate and 6% click rate)✅ LinkedIn Ghostwriting (from 0 to 5K impressions/month and 300 clicks/month)
- LivementorDigital Strategy ManagementTECHJanuary 2023 - Today (3 years and 4 months)Paris, FranceDefinition and implementation of the company's social media strategy(64K followers on Instagram) as well as the 23h59editions account (15K followers) - a recently acquired company.This involves 👇✅ Strategy definition✅ Editorial line definition✅ Creation of organic and ad content (photos & videos)✅ Community management (with the goal of creating an authentic connection)✅ Performance tracking (engagement rate, growth, etc.)
- CarboSEO Optimized Article WritingENVIRONMENTALJanuary 2023 - Today (3 years and 4 months)Paris, FranceWriting 3 articles per month.Each content is aligned not only with the brand's editorial line (Carbo, specializing in corporate carbon footprint assessment) but also with SEO requirements (titles, meta descriptions, keyword optimization, etc.).Some examples of achievements 👇✅ On the topic of carbon footprint calculator: https://www.hellocarbo.com/blog/reduire/simulateur-bilan-carbone-comment-ca-marche/✅ On the topic of CO2 footprint: https://www.hellocarbo.com/blog/calculer/co%e2%82%82/✅ On the topic of climate dividend: https://www.hellocarbo.com/blog/compenser/dividende/
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Education
- Master 2 (M2)Ecole supérieure de Commerce de Toulouse2015Master Grande Ecole avec option Marketing des Services réalisé en alternance.
- Bachelor's degree (erasmus)University College of Birmingham2014Licence en marketing et communication Cursus entièrement en anglais