Leo Fitoussi

Digital Marketing Expert - Leo Fitoussi

Passionate about innovation and creating tailor-made customer experiences, I am a digital marketing expert with solid experience in managing marketing and CRM projects. My methodological approach, inspired by Lean, allows me to quickly test, adjust, and implement effective solutions to maximize campaign impact.

Key Experiences:

Marketing Project Manager at Cocoon-Immo (1 year): Managed inbound and outbound marketing, including email marketing, Social Ads, SEO, marketing automation, and CRM. Performance analysis and reporting.

CRM Product Owner at Center Parcs (1 year): Managed over 150 automated emails to boost loyalty and repeat purchases across 6 European markets. Agile collaboration with tech, data, studio, and marketing teams.

Digital Project Manager at Vodafone (1 year): Acquisition via Social Ads, display, SEA, and website optimization. Managed technical projects and provided marketing advice to Top Management.

Freelance Sales / Growth Ops: Marketing consulting and implementation for VSEs, with expertise in acquisition and retention.

Skills:

Digital marketing strategy (SEO, Social Ads, email marketing, CRM)

Agile project management (Jira, Trello, Notion)

Performance analysis (Tableau, Advanced Google Sheets)

Web development (HTML, CSS) and No Code

Adobe Suite (AI, Pr, Lr, Ps) and Office 365

Education:

Master's in Digital Marketing & Innovation, IÉSEG School of Management

Certifications: Le Wagon (UX/UI), Google Marketing Digital, TOEIC (940/990)

I am dynamic, open-minded, and proactive, always ready to take on new challenges to help companies achieve their marketing goals.