About Denise
French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Hindi
Basic
Thai
Basic
Experience
- lily of the valleyInstagram Ads ManagerHOSPITALITYAugust 2022 - Today (3 years and 10 months)- Strategic thinking for campaign structure & budget allocation according to annual objectives- Performance analysis of the account- Testing & optimizations during campaign execution- Creation and/or coordination brief for visuals based on performance
- Eve and coFacebook Ads ManagerFASHION AND COSMETICSApril 2022 - Today (4 years and 2 months)- Creation of Facebook and Instagram campaigns- Campaign structure according to sales funnel: cold acquisition / retargeting- Targeting relevant audiences- Selection of visuals and copywriting- Testing & optimization of targeting and ads during campaign executionResults obtained in 2022:=> Revenue doubled=> 131% increase in sales volume=> CPA decreased from €8.51 to €9.86.
- SQUAD MediaHead of PerformanceSOCIAL NETWORKSSeptember 2021 - Today (4 years and 9 months)- Management of Facebook, Instagram & Tiktok campaigns for over 20 accounts: Thermomix, Figaro, Château Canon, Miss Den, Waww La Table...- €1.8M in revenue generated- Average return on investment x5.33
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Education
- Master 2Ecole de Management de Normandie2016
Certifications
- Google Ads CertificationGoogle2018