Denice Da Costa

Develop a communication and promotion strategy in collaboration with sales representatives.

Organize promotion and communication actions: advertising, press, specific materials, events, participation in trade shows and exhibitions.

Forecast sales based on statistics and promotional actions, and transmit them to the relevant departments: production, purchasing, logistics.

Analyze sales statistics and forecast vs. actual deviations, identify the most profitable segments, propose loyalty or reactivation actions.

Ensure marketing watch and develop new product lines.

Develop and improve product databases and customer files.

Design and produce marketing tools and update them: catalogs, price lists, advertising flyers, product sheets, descriptions, sales arguments, etc.

Develop the website and keep it updated.

Facilitate prospecting: send mailings, follow-up calls.

Monitor sales administration procedures and dashboards.

Conduct satisfaction surveys and propose improvements.

Carry out market research and competitor analysis.

Manage the marketing budget.

Set objectives and monitor the results of various operations/campaigns.

Analyze client needs.

Translate a concept or script into a visual representation.

Create graphic elements using drawing and then computer tools: logo, visual, web banner, poster, packaging, advertising brochure, signage, etc.

Process digital images (colorimetry, framing, etc.) for print or web.

Design page layouts and enhance documents (integrate text, images, proofread, etc.) according to typographic rules and the graphic charter.

Website design and graphic layout.

Creation of visuals: Social networks, Web banners, Flyers, brochures, roll-ups, etc.

Website design and graphic layout.

Development of logos and graphic charters.

Photo and video editing.

Mockups for dashboards, websites, and applications.