Delphine M.

*Needs analysis and planning:Meeting with the restaurant owner to understand their expectations, defining website objectives (menu presentation, online booking, contact, etc.). Study of local competition and identification of best practices. Selection of essential features (photo gallery, customer reviews, booking form…).*Website design and mockup:Creation of a wireframe (functional mockup) to define page architecture. Development of a graphic charter consistent with the restaurant's visual identity. Selection of a suitable color palette, typography, and images.*Website development:Implementation of the WordPress CMS, integration of main pages: Home, Menu, Photo Gallery, Contact & Location (integrated Google Maps) for a fluid user experience.*Content integration:Writing and optimizing texts (restaurant presentation, dish descriptions, etc.). Integration of restaurant images. Addition of customer reviews and testimonials.*Optimization and responsive design:Adaptation of the website for mobile phones and tablets. Optimization of loading times (image compression, CSS/JS minification). Implementation of SEO (meta tags, optimized URLs, local keywords).*Launch and testing:Website testing on different browsers and devices. Bug fixing and final adjustments. Official launch with domain name and hosting configuration.*PMO (Online Marketing Plan) execution*Monitoring and maintenance:Training the restaurateur on website usage. Monitoring performance and SEO (Google Analytics, Search Console). Regular maintenance (updates, bug fixes, content improvement).

*Development of the overall and detailed instructional script:definition of the training context, overall pedagogical objective and intermediate pedagogical objectives, target audience and their characteristics, skills to be acquired, training plan, pedagogical methods, and resources.

• Creation of content and pedagogical method, implementation of pedagogical activities, definition of tools and materials
• Evaluation questionnaires

*Needs analysis and planning:Meeting with the restaurant owner to understand their expectations, defining website objectives (menu presentation, online booking, contact, etc.). Study of local competition and identification of best practices. Selection of essential features (photo gallery, customer reviews, booking form…).*Website design and mockup:Creation of a wireframe (functional mockup) to define page architecture. Development of a graphic charter consistent with the restaurant's visual identity. Selection of a suitable color palette, typography, and images.*Website development:Implementation of the WordPress CMS, integration of main pages: Home, Menu, Photo Gallery, Contact & Location (integrated Google Maps) for a fluid user experience.

• Content integration: Writing and optimizing texts (restaurant presentation, dish descriptions, etc.). Integration of restaurant images. Addition of customer reviews and testimonials.

*Optimization and responsive design:Adaptation of the website for mobile phones and tablets. Optimization of loading times (image compression, CSS/JS minification). Implementation of SEO (meta tags, optimized URLs, local keywords).*Launch and testing:Website testing on different browsers and devices. Bug fixing and final adjustments. Official launch with domain name and hosting configuration.*PMO (Online Marketing Plan) execution*Monitoring and maintenance:Training the restaurateur on website usage. Monitoring performance and SEO (Google Analytics, Search Console). Regular maintenance (updates, bug fixes, content improvement).