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Delphine M.DM

Delphine M.

đŸ”„ Google Ads & Meta Ads Expert | Tracking & Data

€250/day
Montpellier, FR
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Delphine

🏆 Expertise Google Ads & Meta Ads
🎓 Certified Brand Manager - Master's Degree (OpenClassrooms)
📚 Specialized training in Media Buying – Ades Bootcamp
đŸ›ïž +20 years of field experience with local merchants, self-employed individuals, and local businesses
🌐 Website creation & digital acquisition
📈 Approach focused on visibility, acquisition, and performance

I assist businesses, self-employed individuals, e-commerce stores, and training organizations looking to increase their visibility and attract more clients through online advertising.

Today, launching campaigns is not enough.
You need to understand:
→ who you are talking to
→ with what message
→ on which channel
→ and especially how to turn traffic into concrete results.

My approach combines:
✔ brand strategy
✔ digital acquisition
✔ data analysis
✔ understanding of field business

I support you with:

🚀 Google Ads & Meta Ads Campaign Management
🎯 Acquisition strategy and audience targeting
📊 Performance analysis via GA4 & Looker Studio
🛠 Campaign structuring and optimization
🌐 WordPress website creation designed to convert
📈 Optimization of user journeys and landing pages
💡 Strategic audit and improvement recommendations

Sectors I particularly enjoy working with:
→ local businesses
→ tourism & leisure
→ wellness
→ training organizations
→ e-commerce
→ self-employed & VSEs/SMEs

My tools:

🚀 Google Ads
đŸ“± Meta Ads
📊 Google Analytics 4
📈 Looker Studio
🌐 WordPress
🎹 Canva

My difference?

Before talking about clicks, CPC, or ROAS, I first seek to understand the company's objectives, its market, and its clients. My sales experience allows me to approach digital acquisition with a resolutely business-oriented vision.

My goal:
to help you build a clearer, more profitable, and more sustainable acquisition. 🚀

📧 Available and responsive to discuss your project.
  • French

    Native or bilingual

Can work on-site
Montpellier (up to 50km), Béziers (up to 50km)

Experience

  • MyDigitalMind
    Founder | Digital Acquisition Consultant
    CONSULTING AND AUDITS
    February 2026 - Today (6 months)
    Montpellier, France
    Advertising Campaign Management
    → Creation and management of Meta Ads campaigns (Facebook & Instagram) for lead generation clients
    → Structuring Google Ads acquisition strategies for independent professionals
    → Setting up conversion tracking and monthly reporting

    WordPress Website Creation
    → Design and delivery of professional showcase websites for self-employed individuals (health practitioners, tourist accommodation providers, engineering firms)
    → Integration of on-page SEO, Schema.org, Google My Business
    → Development using WordPress / Elementor / Astra with performance optimization and GDPR compliance

    Digital Strategy Consulting
    → Comprehensive strategic audit (market, benchmark, SEO, digital presence)
    → Prioritized action plan and implementation support
    → Interventions in sectors: tourism, wellness, B2B services
    Google Ads Meta Ads Wordpress Google Analytics Paid Media
  • Ades Bootcamp
    Specialized Training in Media Buying & Digital Acquisition
    EDUCATION AND E-LEARNING
    February 2026 - Today (6 months)
    Montpellier, France
    Intensive training in Google Ads, Meta Ads, tracking, and data analysis applied to digital acquisition.

    Completion of comprehensive practical case studies covering:

    → creation and structuring of Google Ads & Meta Ads campaigns
    → audience targeting and acquisition strategies
    → advertising performance analysis
    → tracking and data analysis via Google Analytics 4
    → creation of dashboards and reports on Looker Studio
    → optimization of user journeys and conversions

    Work on concrete issues related to:
    ✔ e-commerce
    ✔ lead generation
    ✔ advertising tracking
    ✔ acquisition funnels
    ✔ post-click analysis and KPI management
    Google Ads Meta Ads Google Ads Tracking Digital Acquisition Media Buying
  • Workpackers
    Comprehensive Strategic Audit
    TRAVEL AND TOURISM
    September 2025 - November 2025 (2 months)
    Montpellier, France
    Strategic and digital consulting mission for Workpackers (strategic support for tourist accommodations).
    I conducted a complete diagnosis: market study, competitive benchmark, SWOT analysis, and SEO audit. These deliverables helped identify priority growth levers and differentiation axes against increasing international competition.
    The mission concluded with the delivery of a structured action plan, a digital development roadmap, and a LinkedIn & Instagram editorial calendar for 6 months (Workpackers + tourist accommodation clients).
    Audit Benchmarking and Competitive Analysis Marketing Analytics Action Plan Editorial Calendar

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Education

  • Media Buying & Digital Acquisition Certification - Google Ads | Meta Ads | GA4 | GTM | Looker Studio
    Ades Bootcamp – Specialized Media Buying Bootcamp - #1 in France
    2026
    Formation intensive spĂ©cialisĂ©e en acquisition digitale et media buying, avec une approche orientĂ©e performance, analyse des donnĂ©es et optimisation continue des campagnes publicitaires. Cette certification dĂ©veloppe des compĂ©tences concrĂštes et directement applicables aux problĂ©matiques d’acquisition des entreprises, indĂ©pendants et e-commerces. CompĂ©tences travaillĂ©es durant le bootcamp : 🎯 CrĂ©ation et structuration de campagnes Google Ads & Meta Ads → campagnes d’acquisition → remarketing → tunnels de conversion → stratĂ©gies e-commerce & lead generation 📊 Analyse et pilotage des performances → lecture des KPIs → optimisation du coĂ»t par lead → analyse macro & micro des campagnes → amĂ©lioration continue des performances publicitaires 🧠 Approche data-driven & tracking → Google Analytics 4 (GA4) → Google Tag Manager (GTM) → suivi des conversions → analyse du comportement utilisateur → structuration du tracking publicitaire 📈 Reporting & visualisation de donnĂ©es → crĂ©ation de dashboards sur Looker Studio → analyse des performances marketing → suivi des donnĂ©es d’acquisition 💡 Creative Strategy & acquisition → analyse des personas → angles marketing → analyse des crĂ©atives publicitaires → scripts UGC → process de testing crĂ©atif Travail rĂ©alisĂ© sur des cas pratiques concrets avec mise en situation rĂ©elle : ✔ crĂ©ation de campagnes ✔ paramĂ©trage du tracking ✔ analyse des performances ✔ optimisation des stratĂ©gies d’acquisition Objectif : dĂ©velopper une approche complĂšte du media buying, combinant stratĂ©gie, analyse de donnĂ©es, tracking et optimisation des performances.
  • Brand Manager Level 7 Diploma
    Openclassroom
    2025
    Brand Manager DiplĂŽme de niveau 7

Skill set

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