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Delphine BoudaudDB

Delphine Boudaud

Growth Strategy / Inbound / Digital Marketing

€600/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Delphine

I offer my digital marketing services as an independent consultant to help SMEs, startups, or VSEs of all sectors grow: find more clients and keep them, develop their brand awareness, develop their image, recruit...

To make the best recommendations, I rely on my areas of expertise: inbound marketing and lead nurturing, SEO / Blogging / social media, scraping, and finally, event management.
With a commitment to offering you the best solution, I have built a network of trusted professionals for topics outside my expertise: emailing, CRM, website development, UX design, Digital Analytics, Adwords, video production, press relations, display & print... I stay on top of innovations in marketing and communication to empower you to meet your ambitions.

Who am I? Delphine, 10 years of experience in B2B Marketing and Communication in the digital, media, and telecommunications sectors. With a curious and creative mind, yet methodical and rigorous, I enjoy working on projects with a technical and complex dimension.
  • French

    Native or bilingual

  • English

    Fluent

  • German

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • Hub'Sales
    Marketing Manager
    CONSULTING AND AUDITS
    January 2016 - May 2019 (3 years and 4 months)
    Paris, France
    Definition and implementation of the annual Marketing & Communication plan, participation in defining the agency's service offering, internal coordination, and knowledge capitalization.

    Activities:
    Competitive benchmarking and internal audit, recommendation of growth levers for the agency.
    Audit and redesign of the service offering.
    Creation of the graphic charter and production of communication materials (website, sales pitches and materials, client case studies and best practices, internal newsletters, merchandise, POS displays...).
    Organization of client events, use of GET+, lead tracking in Microsoft Dynamics CRM, qualification and updating of the client database.
    Internal communication: newsletters, creation and management of a knowledge sharing space for expert consultants (Sharepoint), organization of events.
    Digital Marketing Watch.
    Project Management Email Marketing Audit Event Management Data Analysis Reporting Adobe Creative Suite Microsoft Sharepoint Creative Microsoft Dynamics Google Analytics Buffer Microsoft Excel Microsoft Powerpoint
  • Hub'Scan
    Marketing & Communication Manager
    SOFTWARE PUBLISHING
    January 2016 - May 2019 (3 years and 4 months)
    Paris, France
    For Hub'Scan, part of the Business & Decision Group, the publisher of the SaaS solution for validating Digital Analytics data, Hub'Scan. Hired as Communication Manager, I expanded my skills in 2018 to include broader CRM management, agency P&L monitoring, and finally, client contract management.

    Activities:
    Selection of trade shows in the United States and organization of sponsorships (negotiation with suppliers, production of signage and stands, on-site supervision, merchandise production, invoice tracking (2017 marketing budget: $150,000, language: English)).
    Redesign of the product brochure and graphic charter.
    Communication operations (emailing / inbound marketing / landing pages / social media management).
    Monitoring the entity's P&L.
    Monitoring client contracts.
    CRM (lead qualification, migration from Salesforce to Pipedrive).

    Technological Environment:
    Salesforce, Pipedrive, Google Analytics, Buffer.
    Project Management Reporting Negotiation Finance CRM Google Analytics Wordpress Social Media Adobe Creative Suite Salesforce Pipedrive Buffer Data Analysis Microsoft Excel Microsoft Powerpoint
  • HEREWECAN
    Project Manager
    DIGITAL AND IT
    April 2014 - January 2016 (1 year and 9 months)
    Paris, France
    Mission: Management of the Business & Decision account (annual revenue €120,000)
    > Project management (press relations, brand platform, newsletters, digital and social media campaigns, video production, event organization...)
    • Coordination of creative and technical teams, and service providers
    • Monitoring of schedules and client invoicing
    • Account development (proposing digital campaigns, promotional budgets...)
    > Community management on the Big Data & Digital Blog and the B&D group's social networks
    • SEO optimization, writing and scheduling of posts
    • Reporting & analysis of blog performance and e-reputation
    • Community management of contributors (average of 2 posts per week on the Blog and 100,000 views in the first year), +70% LinkedIn subscribers on the page
    • Reporting and analysis of digital campaigns
    Project Management Budget Up-selling Reporting Data Analysis Visual Communication Digital Communication Adobe Photoshop Microsoft Excel Microsoft Powerpoint Wordpress Adobe InDesign Adobe Illustrator

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Education

  • Master in International Marketing and Negotiation
    ESCE
    2009
    Matières étudiées : Communication & Media, ePub et marketing mobile, Marketing Stratégique, Communication d’entreprise, Lobbying Européen, Implantation et Distribution à l'étranger, Négociation Internationale Mémoire d’études 5ème année (2009) "Launching informationnel products in Africa" Mémoire d'études 4ème année (2008) "Mobile applications, a new source of revenues for mobile operators"
  • Professional Master in Communication and Multimedia
    IFP / Paris 2 Panthéon Assas
    2010
    Conduite de projet multimédia, Droit & économie numériques, Pub en ligne & audience, Graphisme web, Dreamweaver / Photoshop HTML/CSS, PHP/MySQL, Référencement et hébergement

Certifications

  • Diploma in Business English
    French-British Chamber of Commerce
    2006
    English
  • Driver's License B
    Suresnes Driving School
    2005

Skill set

Categories