About Delphine
French
Native or bilingual
English
Fluent
German
Conversational
Experience
- Hub'SalesMarketing ManagerCONSULTING AND AUDITSJanuary 2016 - May 2019 (3 years and 4 months)Paris, FranceDefinition and implementation of the annual Marketing & Communication plan, participation in defining the agency's service offering, internal coordination, and knowledge capitalization.Activities:Competitive benchmarking and internal audit, recommendation of growth levers for the agency.Audit and redesign of the service offering.Creation of the graphic charter and production of communication materials (website, sales pitches and materials, client case studies and best practices, internal newsletters, merchandise, POS displays...).Organization of client events, use of GET+, lead tracking in Microsoft Dynamics CRM, qualification and updating of the client database.Internal communication: newsletters, creation and management of a knowledge sharing space for expert consultants (Sharepoint), organization of events.Digital Marketing Watch.
- Hub'ScanMarketing & Communication ManagerSOFTWARE PUBLISHINGJanuary 2016 - May 2019 (3 years and 4 months)Paris, FranceFor Hub'Scan, part of the Business & Decision Group, the publisher of the SaaS solution for validating Digital Analytics data, Hub'Scan. Hired as Communication Manager, I expanded my skills in 2018 to include broader CRM management, agency P&L monitoring, and finally, client contract management.Activities:Selection of trade shows in the United States and organization of sponsorships (negotiation with suppliers, production of signage and stands, on-site supervision, merchandise production, invoice tracking (2017 marketing budget: $150,000, language: English)).Redesign of the product brochure and graphic charter.Communication operations (emailing / inbound marketing / landing pages / social media management).Monitoring the entity's P&L.Monitoring client contracts.CRM (lead qualification, migration from Salesforce to Pipedrive).Technological Environment:Salesforce, Pipedrive, Google Analytics, Buffer.
- HEREWECANProject ManagerDIGITAL AND ITApril 2014 - January 2016 (1 year and 9 months)Paris, FranceMission: Management of the Business & Decision account (annual revenue €120,000)> Project management (press relations, brand platform, newsletters, digital and social media campaigns, video production, event organization...)• Coordination of creative and technical teams, and service providers• Monitoring of schedules and client invoicing• Account development (proposing digital campaigns, promotional budgets...)> Community management on the Big Data & Digital Blog and the B&D group's social networks• SEO optimization, writing and scheduling of posts• Reporting & analysis of blog performance and e-reputation• Community management of contributors (average of 2 posts per week on the Blog and 100,000 views in the first year), +70% LinkedIn subscribers on the page• Reporting and analysis of digital campaigns
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Education
- Master in International Marketing and NegotiationESCE2009Matières étudiées : Communication & Media, ePub et marketing mobile, Marketing Stratégique, Communication d’entreprise, Lobbying Européen, Implantation et Distribution à l'étranger, Négociation Internationale Mémoire d’études 5ème année (2009) "Launching informationnel products in Africa" Mémoire d'études 4ème année (2008) "Mobile applications, a new source of revenues for mobile operators"
- Professional Master in Communication and MultimediaIFP / Paris 2 Panthéon Assas2010Conduite de projet multimédia, Droit & économie numériques, Pub en ligne & audience, Graphisme web, Dreamweaver / Photoshop HTML/CSS, PHP/MySQL, Référencement et hébergement
Certifications
- Diploma in Business EnglishFrench-British Chamber of Commerce2006
- Driver's License BSuresnes Driving School2005