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Deborah MoamesDM

Deborah Moames

Commercial development and partnership strategy

€600/day
Paris, FR
8-15 years
Sales Strategy
Strategic Partnerships
Business Development
Business Strategy
Audit and Consulting

Average response time: 1 hour

Freelancer profile translated to English.
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About Deborah

I support companies facing obstacles in their commercial development. I immerse myself in their daily operations: their figures, their teams, their challenges, to unlock what's hindering them, structure what's holding firm, and accelerate what can move faster. I work to ensure they no longer need me.

For whom?
Entrepreneurs, SME/VSE managers, sales managers.

When?
When facing a development bottleneck, a slowdown in activity, a need to boost sales, or a lack of structure to move forward effectively.

Why?
To benefit from an external perspective that gains a high-level view of your blockages and identifies growth levers you may no longer see.

How?
Support in 3 phases, over a few weeks to a few months depending on your needs, for sustainable solutions and your autonomy:
1. Analyze your obstacles through an audit by department (sales, marketing, communication): offering, pricing, processes, online presence, AI.
2. Structure your sales strategy: new sales channels and partnerships, tools, support, management.
3. Deploy the new strategy to the relevant teams, by upskilling them so they can own the changes and sustain them over time.

The added bonus?
A network of trusted partners for your new actions or to renew your service providers. I work with your existing resources first, and recommend reinforcements based on your objectives.

Who am I?
10 years in commercial development and strategic account management (over €5M), communication consulting, and at the heart of a listed company's decisions through my role on the CSE. I understand your daily challenges. I believe a problem is solved sustainably when it is viewed in its entirety.

Do you think you can go further in your business? Let's talk, the first consultation is free and without obligation.

  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • Pondor
    Business Development Consultant
    REAL ESTATE
    February 2026 - Today (6 months)
    Paris, France
    Accelerating growth through business development and strategic partnerships.

    1. Defining the commercial development strategy and sales support: from cold calls for new business to loyalty, including follow-up and offer implementation.
    2. Defining the partnership strategy and implementing partnerships with key market players.
    Strategic Partnerships Business Development Growth Strategy Sales Negotiation Sales Strategy
  • Joop Stoop
    Business Development & Strategy Consultant
    E-COMMERCE
    February 2025 - May 2026 (1 year and 3 months)
    Paris, France
    E-commerce site and international reference for art printing for 50 years.

    • Role of trusted advisor to the CEO: cross-functional strategic support on all business, communication, and development issues
    • Consulting in: sales funnel optimization and business development structuring, partnerships
    • Redefining brand strategy: brand positioning, storytelling, and communication identity overhaul
    Sparring Partner Trusted Advisor Business Strategy Audit and Consulting Communication Strategy
  • leboncoin publicité
    Client Partner
    PRESS AND MEDIA
    May 2017 - November 2024 (7 years and 6 months)
    Paris, France
    • Driving growth through targeted upsell and cross-sell strategies, on a €5M portfolio of top 5 media agencies (GroupM, Publicis, Dentsu) and multi-market advertisers (La Redoute, FDJ, Leclerc, BMW, Jaguar...)
    • Generating additional ARR: high-potential prospecting, brief taking, needs analysis, and writing strategic recommendations (G&G, Programmatic, OPS)
    • Securing account renewals and anticipating churn by building lasting relationships up to account and advertiser directors
    • Navigating complex sales cycles in a competitive environment with method and tenacity
    • Co-creating the media company's offerings in collaboration with Marketing, BDR, and CSM teams to maximize collective impact
    • Voice of the customer internally: relaying needs to Product & Tech teams to influence the roadmap
    Sales Negotiation Key Account Management Advertising B2B Prospecting Strategic Partnerships
Check out Deborah's experience

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Education

  • HEC "Innovation Management & Entrepreneurship" Executive Certificate
    HEC
    Opportunity Identification: Detecting and developing high-potential, innovative commercial opportunities to drive revenue. Performance & Scale-up: Mastering growth strategies, business risk management, and team performance optimization. Strategic Business Vision: Applying agile, creative leadership methodologies to challenge business models and accelerate SME growth.
  • Master 2 Communication specializing in Web
    ISEFAC
    2015
    Master 2 Communication spé WEB
Check out Deborah's education

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