Dayan Novoa

📌 Featured projects:

• BCP mobile app redesign: Creation of the second login and transaction flow.

• Digital Education Zone: Design focused on inclusion and guided use of app/Yape.

• BCP's first phygital library: UI standardization for physical and digital environments.

• Physical platforms: ATM, agents, and kiosks: coherent multichannel experience.

• Apps for stores (Pagafácil) and bank for young people: Design focused on simplicity and personalization.

✅ Results and impact:

• Reduction of development time thanks to standardized UI components.

• Greater clarity and usability in physical-digital (phygital) contact points.

• Improvement in the experience of users not familiar with technology.

• Formation of more cohesive UI teams aligned with good design practices.

I designed the new screen for the BCP Digital Education Zone, aimed at guiding customers in the use of the app and Yape. I participated in field research to identify frequent questions, which allowed me to create an accessible solution focused on digital inclusion.

I was leading the UI specialty in the teams of the Wholesale Tribe, Digital Sales Tribe and CRM. I accompanied the development in the specialty to the Teams empowering and sharing knowledge among the team.