Freelancer profile translated to English.

Description

Engineer by profession, passionate about SEO and Digital Marketing.

I have participated in different SEO projects in the telecommunications, finance, and health sectors, for different countries and at the level of all Latam and Europe.

My experience in engineering projects combined with SEO has allowed me to manage and apply SEO effectively, implementing sustainable growth strategies for the client. I use white SEO techniques, based on practices that I have tested and measured results, emphasizing content, semantics, UX, security, web vitals, technical SEO, backlink strategies, and data science.

Industry field of expertise

Languages

Spanish
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Madrid (up to 50km)

EY
SEO Specialist
March 2021 - July 2025 (4 years and 4 months)
Chile
SEO consultant, in charge of the positioning strategy of Liberty Latin America in its 5 main Latin American markets, developing its organic positioning strategy in the medium and long term, technical and strategic advice in the different web migration processes.
Freelance
SEO Consultant
E-COMMERCE
January 2012 - March 2021 (9 years and 2 months)
Chile
► Keyword Research and competitor analysis. ► SEO audit of websites and e-commerce.
► Planning SEO strategies focused on objectives.
► Analysis of website structure and content.
► SEO training for clients, students, and professionals.
► SEO Consultant for companies, businesses, personal brands, and startups.
► Planning and execution of SEO strategies MAIN ACTIVITIES
► Management of SEO TOOLS: Google Search Console, Google Analytics, MOZ, Ahref, Nibbler, Screaming Frog, SemRush, Tag Manager, and Data Studio, Chrome DEVTools. Management of CMS like Wordpress
► Management of SEO concepts: Positioning, Keywords, Organic/vs Paid Searches; Schema Markup (rich data), Backlinks.
► Continuous improvement of the conversion flow.
► Monitoring of keyword results in the SERP.
► Content and e-commerce optimization.
► Management of errors in Google Search Console.
► SEO Audits and Client Management.
► Definition of content and growth strategy.