About David
Spanish
Native or bilingual
Catalan
Native or bilingual
English
Fluent
Experience
- James Brand AgencyDigital StrategistCONSULTING AND AUDITSMarch 2017 - March 2019 (2 years)Barcelona, SpainIn charge of the Digital Marketing department, directing and executing global strategies and plans for SEO, SEM, and all acquisition channels.- SEO Positioning.Optimizing resources to achieve better search engine positioning, development and implementation of strategies, improvement of Lead conversion, ...- CRO:Coordination with the UX team for the development of the A/B testing framework for conversion rate optimization:Coordinating and working with the web design department on the creation of web projects.- Google Adwords Campaigns (SEM).Strategy to follow for investment in advertising campaigns depending on the objective, monitoring and adjustments.
- PortAventura WorldDigital Team ManagerTRAVEL AND TOURISMJanuary 2019 - March 2020 (1 year and 2 months)Tarragona, SpainDigital Team Manager analyzing, planning, and executing the traffic and sales acquisition plan in: SEO-SEM-Social Ads. Also in charge of executing the CRO testing framework with the objective of improving the page conversion rate.Digital Team Manager• CRO Manager• SEO On Page and Content Manager• Social Media Ads• WPO• Google Adwords (SEM)• Programmatic Advertising• Display and Native Ads
- Nuclio Digital SchoolTrainer-SpeakerDIGITAL AND ITApril 2019 - Today (7 years and 4 months)Barcelona, SpainProfessor of the Master's in Digital Traffic Management.
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Certifications
- Google Ads (Shopping)Google2019
- Google AdsGoogle2019