About David
French
Native or bilingual
English
Fluent
Experience
- FlowsCEOE-COMMERCEMarch 2024 - Today (2 years and 5 months)Rennes, FranceWe help e-commerce brands maximize their customers' value by offering them a personalized shopping experience through Klaviyo email and SMS CRM strategies.
- ALGO PaintE-commerce & Digital DirectorE-COMMERCEJanuary 2021 - Today (5 years and 7 months)Rennes, France👉 My responsibilities as an e-commerce director include:- Digital transformation of the company (CRM, customer service, logistics)- Management of the e-commerce P&L and margin optimization- Definition and implementation of customer acquisition and loyalty strategy- Definition and implementation of the commercial action plan- Management of strategic partners (web marketing and press relations)- Marketplace deployment- Development of a network of influencers, ambassadors, and partners- Training and management of teams (5 people)
- MV GroupConsulting DirectorSOCIAL NETWORKSFebruary 2019 - November 2020 (1 year and 9 months)Rennes, France👉 My responsibilities as a consulting director include:- Developing digital strategies with expert teams in response to the challenges of the group's major clients (brand awareness, acquisition, and customer loyalty)- Ensuring synergies between the group's different expertise areas, project management with business teams.- Monitoring the performance of implemented systems and presenting reportsDeployed expertise: SEO, SEA, Social Media, CRO, UX, data, Google Analytics, media planning, video production, community management, influence, content creation
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Education
- Master in Marketing and AdvertisingExcelia2008