Freelancer profile translated to English.
Back to original languageAbout David Henry
Looking for a developer who doesn't just write code, but understands your business logic?
With over 14 years of experience, I help companies in Spain and Peru transform complex infrastructures into efficient, scalable, and secure web solutions. My profile combines the agility of the WordPress/WooCommerce ecosystem with the robustness of Laravel and Oracle enterprise architectures.
How can I add value to your project?
WordPress & WooCommerce Ecosystem:I don't install templates; I build tools. Specialist in custom plugins, deep Child Theme customization, and critical performance optimization (Core Web Vitals).
Laravel & Node.js Development:Building robust applications, CRMs, and REST API services designed to scale and support intensive workflows.
Data Architecture & Cloud:Expert in Oracle PL/SQL and managing large-volume databases. Experience in deployment and automation on Google Cloud Platform (GCP) to ensure high availability and security (Snapshots/Versioning).
Recent success stories:
Insurance Sector:Backend implementation for reinsurance management, connecting Node.js with complex calculation systems and data transformation in Oracle PL/SQL.
E-commerce & Legal Tech:Creation of a mandatory packaging reporting system for WooCommerce with subscription plan logic.
Cloud Migration:Comprehensive optimization and migration of tourism portals to GCP, improving load speed and conversion rates.
My Technology Stack:
Shall we talk? If you're looking for a technological partner who guarantees the continuity and growth of your platform, I'll be happy to analyze your project.
Spanish
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Makers99 / Netzstrategen s.l.Senior Backend DeveloperE-COMMERCEApril 2024 - April 2025 (1 year)Spain-Maintenance and implementation of new functionalities in a Laravel application integrated with AI text and image generation services.- Responsible for the optimization and full update of WordPress/WooCommerce sites using wp-cli, wp-env, and Git version control, with automated deployment using GitHub Actions.- Implementation of custom plugins, REST APIs, custom templates, and custom Gutenberg blocks using PHP Composer PS4 standards.
- BuyXpress / Alexim Trading Corp.Senior DeveloperE-COMMERCENovember 2020 - April 2024 (3 years and 5 months)Peru- Led the redesign, update schedule, and optimization of UX and performance for the PHP WordPress/WooCommerce platform.- Implemented REST APIs to integrate WooCommerce searches with product results on Amazon and Walmart; also integrated WooCommerce with the Core ERP system via REST APIs.- Implemented custom plugins using ACF to enhance the user shopping experience.- Lead integration module for leads from Salesforce to the Core ERP implemented through Laravel REST APIs.
- TechcoolCIO & Co-FounderE-COMMERCENovember 2018 - December 2021 (3 years and 1 month)Peru• Implemented the technological infrastructure using AWS Fargate with Nginx PHP and AWS RDS for Maria DB.• Configured and customized accounting, sales, and inventory modules in PHP/Laravel and integrated them with WordPress/WooCommerce using REST APIs in custom plugins.• Defined and measured KPIs using Google Analytics and Looker Studio.
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Education
- Fundamentals of Digital MarketingLearndigital.withgoogle.comFundamentos de Marketing Digital
- Master in Business Administration (MBA)ESAN Business School2015Master in Business Administration (MBA)