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David DeslandesDD

David Deslandes

On-demand CRO • coaching • mentoring • audit

€1,100/day
Saint-Mandé, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About David

I am David Deslandes and Chief Revenue Officer on demand (from a few days to
several months) or part-time (2 to 3 days per week).

I have 25 years of experience in a dozen technology companies (Microsoft,
Facebook, Deezer, Lunchr became Swile, Tiscali acquired by Free, BlogBang acquired by
Publicis, Skilleos) and radio media (BFM, RTL Group).

I have held business developer or management positions (CEO, CRO, VP, Sales
and Marketing Management) and I have developed skills in business development,
digital marketing and operations.

I have coordinated multidisciplinary teams of 5 to 30 people (sales, marketing /
growth / studies, account manager / customer success manager, operations, administration
of sales, project manager, graphic studio) to manage revenues from €0 to €15 million.

With a generalist background, I understand the issues in a systemic way through the practice of
revenue enablement by relying on technological solutions, training, processes
and data to create the conditions for profitable and sustainable growth.

My role, in collaboration with management, sales, marketing and
customer success teams, is to maximize the company's revenue, while optimizing costs
and improving the customer journey and satisfaction.

What are my main missions?

Develop, coordinate, improve the revenue generation strategy; analyze the
data and performance of the company; identify and develop new sources of revenue; optimize the existing and profitability; define or improve the product market fit; manage change: structure, recruit, train, develop and retain teams; develop strategic agreements; support the implementation and achievement of objectives using the OKR methodology.
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Saint-Mandé (up to 50km)

Experience

  • Skilleos
    Chief revenue officer
    EDUCATION AND E-LEARNING
    December 2021 - June 2022 (7 months)
    Coordinate and align sales and marketing / growth teams (25 people), manage all of the company's revenue, ensure strategy and optimize resources (P&L and budget).
    Member of the executive committee and management committee.
    Revenue Management Business strategy OKR Lead generation Inbound marketing Outbound Marketing Budget management

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Education

  • Master creation, management and takeover of SMEs
    Université Paris 5 / René Descartes
    1998

Skill set

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