David Da Silva

Management of the creative department & coordination > Operational management of the creative schedule in conjunction with the marketing, e-commerce, and product departments. > Prioritization of internal requests, task allocation, and monitoring of delivery times. > Guarantee of visual consistency across all multi-support deliverables. > Organization & art direction of model and product shoots. Design of all communication materials (print & digital, BtoB or BtoC) in line with the brand universe > Packagings, JCDecaux campaigns, Cmedia, press campaigns, POS materials (shelf stoppers, flyers, kakemonos), brochures, web and retail. Web design & digital content (ads, newsletters) > Creation of product thumbnails for the e-commerce site: visuals optimized for UX and conversion. > Design of newsletters, ads, and digital campaigns.

Rigorous pre-press preparation for offset and digital printing. Acquisition of advanced printing techniques. Independent client relations.

Reference for graphic charters, recruitment & mentoring (since 2020) > Creation of numerous visual identities and guarantee of their proper use. > Recruitment and training of junior graphic designers within the creative department. Global redesign of Bruneau packaging (France & Europe, 2019) > Creation of the new identity, deployment on all media. > Complete project management: 3D modeling, prototyping, printing. UX/UI redesign of the bruneau.fr website on Figma in collaboration with developers. Creation of POS materials, signage, pictograms > Concept and design of stands for trade shows (Workspace Expo), window displays, signage, XXL banners. Conception of multichannel campaigns > Emailing, banners, infographics, flyers, print & web brochures.