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Dario José Herrera BonillaDJ

Dario José Herrera Bonilla

Product Manager with AI

€550/day
Madrid, ES
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Dario José

Is your company losing hours on manual processes that AI could solve in minutes?

I'm Dario, a consultant specializing in AI Process Automation, Product Management, and Intelligent Document Management. With over 15 years of experience leading digital teams and products at companies like Orange Spain and Paradigma Digital, I now help organizations make the real leap to artificial intelligence: no smoke, no theory, with measurable results.

What I do for you:
✅ I automate the entire product management cycle with AI: from requirement gathering and refinement to automatic generation of user stories, epics, roadmaps, and release plans, what used to take days, now takes hours.
✅ I identify and automate repetitive processes using AI (n8n, Make, OpenAI, Claude, Zapier, and more).
✅ I design and manage AI-powered digital products, from vision to launch.
✅ I implement intelligent document management systems: automatic classification, semantic search, and data extraction with LLMs.
✅ I define AI adoption strategies tailored to each organization, with clear OKRs and success metrics.

If you're looking for someone who understands both business and technology, and who speaks the language of executives and developers, you're in the right place.
  • Spanish

    Native or bilingual

  • English

    Fluent

Can work on-site
Madrid (up to 50km)

Experience

  • Paradigma Digital
    Agile Delivery Leader
    TECH
    March 2022 - August 2025 (3 years and 5 months)
    Madrid, Spain
    I led the delivery of complex digital products applying agile methodologies and integrating AI solutions to improve team efficiency and product quality.

    - Implemented AI automation workflows to reduce backlog management time and feature prioritization by 40%.
    - Managed data-driven product roadmaps, defining OKRs and impact metrics with technical and business stakeholders.
    - Introduced generative AI tools in customer feedback gathering processes, accelerating the hypothesis validation cycle.
    - Coordinated multidisciplinary teams (design, development, business) in environments of high technological uncertainty.
  • Orange Spain
    Agile coach
    September 2018 - June 2022 (3 years and 9 months)
    I accompanied the organizational transformation of the B2B area towards agile work models, laying the groundwork for the adoption of emerging technologies such as AI.

    - Designed the new organizational model for the B2B (SMEs and Large Corporations) area, incorporating data-oriented work practices.
    - Coached teams in defining OKRs, Product Vision, and Roadmaps aligned with business objectives.
    - Facilitated innovation and product discovery workshops for more than 10 simultaneous squads.
    - Drove a culture of experimentation and continuous improvement as a lever for digital transformation.

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Certifications

  • Google AI Essentials
    Google
    2023
  • Microsoft AI-900 (Azure AI Fundamentals)
    Microsoft
    2024

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