Danny Da Rocha

Independent digital strategy consultant with over 10 years of experience in online acquisition and performance.

What sets me apart: a dual strategic and technological approach, built at the crossroads of SEA, SEO, SMA, generative AI, and workflow automation, all driven by data.

💡 My positioning:

Putting artificial intelligence to work for growth – not for noise, but for concrete results. My obsession: transforming your acquisition channels into efficient, effective, and sustainable machines.

🛠️ Key Expertise

- Performance Marketing:

Google Ads, Meta Ads, YouTube, LinkedIn & TikTok Ads — strategy, management, optimization.

- Data & Visualization

Creation of custom dashboards with Looker Studio, connected to Google Ads, Meta, CRM, Sheets, etc.

Automated dashboards for ROI, CPL, ROAS, CAC, budget management by channel/campaign.

- Lead Generation / E-commerce:

Content, landing pages, funnels, nurturing, multi-channel conversion...

- Automation & Applied AI:

Automations via Make, Zapier, Browser Automation Studio, Google Scripts, API integration...

Generative AI & prompt engineering (ChatGPT, DALL·E, Claude, etc.)

Design of autonomous AI agents (analysis, decision, execution) for SEA & CRM.

Scraping, data processing, intelligent scoring, LTV, alerting...

📈 Why hire me?

✅ To save time and improve performance with marketing systems that run automatically.

✅ To integrate concrete, measurable AI, far from fads.

✅ To co-create a powerful and agile acquisition system, tailor-made for your business.

🧬 Entrepreneurial DNA

I have supported numerous companies (CAC40, SMEs, agencies, and freelancers) in implementing ambitious digital strategies.

My vision is resolutely entrepreneurial: I never propose a solution that I wouldn't use myself to scale a business.