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Daniela TheilDT

Daniela Theil

Marketing-oriented Media Designer

€672/day
Kirchheim unter Teck, DE
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Daniela

Hello, I'm Daniela Theil,

freelance designer & media designer with a marketing focus. With over 17 years of experience in the agency and industrial sectors, I combine classic graphic design with modern marketing know-how to create visual messages that are not only aesthetically pleasing but, above all, strategically effective.

I support companies, agencies, and public institutions in strengthening their communication effectively through strategic design and marketing. I work creatively, structurally, solution-oriented, and flexibly – this is how I effectively implement your project-based communication tasks. Whether print, web, press, social media, or trade fair appearances – in the creative process, I consciously take time and distance so that ideas emerge that grow into real solutions.

Happy to use the informal "you";-)


Focus areas

✅ Print & Web Design
✅ Trade fair planning & event communication
✅ Press relations & Content Marketing
✅ Social Media Marketing


What I offer

🎨Graphic Design Print
Brochures, posters, flyers, books, advertisements, catalogs, business stationery, logo design, promotional materials

💻Digital Design
Websites, landing pages, social media posts, newsletters

🎟️Event & Trade Fair Communication
Roll-ups, booth design, accompanying advertising materials

📝Press Relations & Content Marketing
Editorial planning, publications in magazines, case studies (text, photo, video)

📊Project Coordination
Planning and implementation of marketing activities including budget overview


Background & Education

🎓 Training: Media Designer for Digital and Print (IHK)
📚 Advanced Training: Media Specialist (IHK)
💼 Many years of professional experience in marketing departments and agencies


Collaboration

I work Monday to Thursday from 8:00 AM to 12:00 PM – preferably remotely. If desired, I am also available on-site within a radius of approx. 20 km around Kirchheim unter Teck – e.g., in Esslingen, Göppingen, or the Stuttgart area.
  • German

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • Kelch GmbH
    Marketing Manager
    MECHANICAL ENGINEERING
    April 2014 - June 2025 (11 years and 2 months)
    Weinstadt, BW, Germany
    • Annual planning of marketing activities and budget determination in coordination with the managing director
    • Planning, organization, and execution of trade fairs at home and abroad
    • Conception and design of all advertising materials in print and online, e.g., brochures, flyers, giveaways, newsletters, homepage, landing page, and B2B marketplaces for lead generation and sales increase, webshop, app
    • Strategy and content marketing for LinkedIn and Xing
    • Website design and further development with SEO aspects
    • Content management maintenance
    • Introduced a Product Information Management System for central management of product data. Catalogs, flyers, and webshop are served from this system.
    • Press and public relations, including editorial work
    • Product photography and video shooting
    • Contact person for national and international business partners, editors, external agencies, and service providers
    Trade Fair Booth Web Design Press Relations Email Marketing Print Design
  • Grafik & Satz Damianof GmbH
    Media Designer & Trainer
    RETAIL (SMALL BUSINESS)
    April 2010 - April 2014 (4 years)
    Ditzingen, BW, Germany
    • Creation and layout of advertising inserts and ads
    • Telephone customer support
    • Print data processing and coordination with the print shop
    • Additional role as a trainer since 07/2012
    Print Design Prepress Image Editing Vector Graphics Advertising Technology
  • NovoTec GmbH
    Media Designer
    August 2008 - March 2010 (1 year and 7 months)
    Neuhausen auf den Fildern, Germany
    Print and online media:
    • Creation and implementation of concepts
    • Project management
    • Print approval
    • Customer support
    • Photography
    • Textile and vehicle lettering
    • Offer preparation
    Print Design Book Typesetting Brochure Prepress Web Design

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Education

  • Online course "ErfolgsKurs" (Success Course)
    Caroline Preuss, CP-Erfolgskonzept GmbH
    2021
    Onlinekurs ErfolgsKurs inkl. Erstellung eines eigenen Onlinkurses für Hochzeitsdesigns (Positionierung, Sichtbarkeit, Social-Media Marketing, Videodreh und -schnitt, Marketing-Automation, Facebook-Werbanzeigen, Salespage)
  • SEO course "Inside Google and SEO"
    Ex-Google employee Jonas Weber, etmetis GmbH
    2019
    SEO Kurs „Inside Google und SEO“

Skill set

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