About Dan
French
Native or bilingual
Experience
- NOVATEXDirectorE-COMMERCEJune 2024 - Today (2 years)Lyon, FranceStrategic Management & Business Model: Development and implementation of the activity's business model, definition of growth strategies, and performance monitoring.Product Creation and Development: Design and launch of personalized school uniforms, adaptation of ranges to market needs, and trend monitoring.E-commerce & WordPress Website Development: Creation and management of the WordPress website for online sales, product integration, customer experience optimization, and complete shop configuration.Online Payments & Stripe Expertise: Implementation and management of secure payment solutions via Stripe for e-commerce.B2B Client Portfolio Management & Supplier Negotiation: Acquisition and retention of professional clients, price negotiation, and coordination with suppliers.Structuring and Developing the Business: Complete setup of processes, from product offering to sales, operational and logistical structuring.Budget Management & Planning: Budget development and monitoring, resource planning, and cost optimization to ensure profitable growth.
- LeadcallWeb Project ManagerE-COMMERCESeptember 2023 - September 2024 (1 year)Lyon, FranceB2B Lead Generation –LeadCallWeb Marketing & Communication Project Management: Management and coordination of digital marketing campaigns, objective definition, and performance indicator tracking.Sales Strategy & Customer Loyalty: Development of strategies for B2B client acquisition and retention, customer journey optimization, and conversion rate improvement.WordPress Website Development & Data Analysis: Creation and maintenance of WordPress websites, performance tracking and analysis using analytical tools to guide marketing decisions.Lead Generation via Google Ads & Meta Ads: Design and optimization of paid advertising campaigns on Google and social networks to maximize qualified lead acquisition.Management and Coordination of Multidisciplinary Teams: Supervision and coordination of several internal and external teams to ensure project coherence and effectiveness.
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Education
- Master Business DeveloperPPA BUSINESS SCHOOL2024Titulaire d’un Master en Business Development obtenu à la PPA Business School, j’ai acquis une solide formation en stratégie commerciale, marketing digital, gestion de projet et développement de business. Ce cursus m’a permis de développer une vision globale de l’entreprise, orientée performance, création de valeur et résultats, tout en travaillant sur des cas concrets et des projets opérationnels proches des réalités terrain.