About Dana Lee
Dutch
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English
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Experience
- MorgenwereldSenior brand designerNovember 2024 - December 2025 (1 year and 1 month)Haarlem, NetherlandsAt Morgenwereld, I am primarily involved in designing visual identities that conceptually and visually align seamlessly with the brand identity of the brand and the client. I develop a design strategy and design system, ensuring the visual identity is not just decorative but effectively communicates the right story and reaches the target audience. Additionally, I am responsible for presenting the concepts, the design, and rolling out the style to various communication materials such as websites and on- and offline assets.
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