Freelancer profile translated to English.
Back to original languageAbout Damien
I help SMEs structure, connect, and automate their operations to save time, reduce manual tasks, and ensure reliable processes.
Problems addressed:
→ Tools that don't communicate
→ Dispersed information
→ Manual customer follow-up
→ Re-entry between emails, CRM, invoicing, and reporting
→ Lack of operational visibility
→ Excessive reliance on key individuals
⚙ My method = Structure → Connect → Automate → Optimize
1. Structure processes
Mapping of workflows, tools, data, business rules, and friction points.
2. Connect tools
Integration between CRM, email, Google Workspace, Airtable, Notion, invoicing tools, reporting, and business tools.
3. Automate repetitive tasks
Workflows for customer requests, quotes, bookings, reminders, support, reporting, and internal notifications.
4. Optimize the system
Documentation, training, and continuous improvement to make the team autonomous.
Use case examples:
→ Automate inbound request processing
→ Centralize customer data
→ Connect forms, CRM, and emails
→ Generate automatic follow-ups
→ Create operational dashboards
→ Integrate AI agents with internal databases
Goal: Transform dispersed operations into reliable, simple, and reproducible systems.
Want to identify the repetitive tasks that are wasting your time?
Book a call with me via the Selection section.
English
Conversational
French
Native or bilingual
Can work on-site
Bruxelles (up to 50km)
Experience
- Automate LabFounder & AI / Automation ConsultantCONSULTING AND AUDITSJanuary 2026 - Today (5 months)Bruxelles, BelgiumI help SMEs structure, connect, and automate their operations to save time, reduce manual tasks, and ensure reliable processes.Problems addressed:→ Tools that don't communicate→ Dispersed information→ Manual customer follow-up→ Re-entry between emails, CRM, invoicing, and reporting→ Lack of operational visibility→ Excessive reliance on key individuals⚙ My method = Structure → Connect → Automate → Optimize1. Structure processesMapping of workflows, tools, data, business rules, and friction points.2. Connect toolsIntegration between CRM, email, Google Workspace, Airtable, Notion, invoicing tools, reporting, and business tools.3. Automate repetitive tasksWorkflows for customer requests, quotes, bookings, reminders, support, reporting, and internal notifications.4. Optimize the systemDocumentation, training, and continuous improvement to make the team autonomous.Use case examples:→ Automate inbound request processing→ Centralize customer data→ Connect forms, CRM, and emails→ Generate automatic follow-ups→ Create operational dashboards→ Integrate AI agents with internal databasesGoal: Transform dispersed operations into reliable, simple, and reproducible systems.Want to identify the repetitive tasks that are wasting your time?Book a call with me via the Selection section.
- KitesurfBelgium SchoolManager & Operational ManagerSPORTSJanuary 2024 - Today (2 years and 5 months)Knokke-Heist, BelgiumDirection and operational structuring of a kitesurfing school that was taken over and developed, welcoming several hundred students per year, with over 200 courses annually and a team of 10 to 12 instructors.Main responsibilities:→ Schedule and booking management→ Instructor coordination→ Customer journey optimization→ Payment and communication structuring→ Digital experience improvement→ Financial and organizational steering→ Overhaul of internal tools and processesThis role allowed me to practically test automation logic applied to services: booking, customer communication, team coordination, administrative follow-up, and user experience.This experience now fuels my approach at Automate Lab: starting from the field, understanding processes, and then automating only what truly simplifies operations.
- Billy.beSME Retail & E-commerce ManagerRETAIL (SMALL BUSINESS)October 2014 - December 2024 (10 years and 2 months)Ixelles, BU, BelgiumCo-management of a specialized retail and e-commerce SME, serving over 15,000 customers over 10 years.This experience allowed me to manage all operational issues of an SME:→ In-store sales→ International e-commerce→ Inventory management→ Logistics→ Customer service→ Suppliers→ Accounting via ERP→ User experience→ Purchase journey→ Internal workflow coordinationMain contributions:→ Development and steering of the e-commerce activity→ Structuring of sales, logistics, and customer support processes→ Optimization of the customer journey and purchasing experience→ Supplier and inventory management→ Improvement of flows between sales, operations, and administrationThis experience is the foundation of my current approach with Automate Lab: I don't advise SMEs from a theoretical standpoint; I operated within them from the inside for 10 years.
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Education
- Continuing education in AI, automation & B2B acquisitionIApreneur Academy2026Programme privé de formation et coaching autour de l’IA appliquée, l’automatisation, LinkedIn, l’acquisition B2B et la structuration d’offres. Participation active à une communauté, challenges, ateliers et sessions de coaching.
- Advanced Technician in Systems and Network AdministrationEFFICOM2007Formation en administration systèmes et réseaux, avec une base solide en support informatique, infrastructure, bases de données et environnements utilisateurs. Cette formation a posé les fondations de mon parcours technique : comprendre les systèmes, diagnostiquer les problèmes, connecter les outils et maintenir des environnements fiables. Elle reste directement liée à mon activité actuelle avec Automate Lab : structurer, connecter et automatiser des outils pour rendre les opérations plus simples et plus efficaces.