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Description

⚡ Quick response and guarantee!

📞 Shall we discuss your project?

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📣 Paid Media Consulting & Management 🚀 (nearly 15 years of experience)

> Full funnel consulting: development of paid media strategy in branding & performance

> Synergistic multi-channel management: operational support in SMA, SEA, display, RTB, emailing,...

> Client overview:

• Dentsu B2B (Flying Blue, Iveco, Groupama, Bosch,…)

• Publicis Everyday (Veolia, JEC,…)

• La Chose (Lierac)

• Prisma Group (internal paid social training)

> Details of support channels:

• Social: Facebook/Instagram/TikTok/Pinterest/Snapchat/Twitter(X) ads

• Display: GDN/RTB/Ad networks/display networks

• SEA: Google/Bing ads

• Tracking: monitoring and audiences

• Data: provision of dynamic and segmented reporting

• UX/CRO: development of ad, landing page, and site funnel performance

• SEO: strengthening positions

• Paid media training: internal company training

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My services:

> analyze what happened previously in paid media & understand the strengths and weaknesses of your current offering

> establish together the next steps and development objectives for your brand

> creation of a media mix corresponding to needs

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 10km)

Dentsu B2B
Lead B2B Trading Team
DIGITAL AND IT
October 2023 - June 2024 (9 months)
Paris, France
• Operational management of the B2B advertiser portfolio for the various entities of the DENTSU group.
(Dentsu X / CARAT / iProspect)
• Management of multi-channel issues (social/display/RTB/VOL/emailing/etc...)
• Team trading management
• Daily exchange with the Consulting team to propose the most suitable strategies
• Participation in RFPs
B2B Marketing B2B Leads B2B Growth
Freelance
Freelance SEA & SMA Expert - Listening to your projects
DIGITAL AND IT
April 2023 - Today (3 years and 1 month)
Support towards performance through the following channels:
• SEA: Google/Bing ads
• Social: Facebook/Instagram/TikTok/Pinterest/Snapchat/Twitter ads
• Display: GDN/RTB/display networks
• SEO: strengthening positions
• UX: development of ad, landing page, and site funnel performance
• Tracking: monitoring and audiences
• Data: provision of dynamic and segmented reporting
• SEO: strengthening positions
Digital Marketing Digital Consulting Paid Media Management Paid Social SEA Data Visualization CRO SEO
Milestones.Tech
Consulting Director
DIGITAL AND IT
November 2021 - November 2022 (1 year)
• Support and optimization of our clients' journey: from ad to lead.
• Pure performance orientation thanks to our complementary expertise in SEA/SMA/SEO/UX/CRO
➜ Clients: Promod, Maison Lejaby, Renault Mobilize, SoBrico,...
Consulting Webmarketing Strategy SEA Paid Social SEO CRO