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Dalia Da SilvaDD

Dalia Da Silva

360° Marketing and Communication Consultant

€650/day
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Dalia

Looking to strengthen your brand awareness, assert your image, or optimize your business performance?

As a marketing and communication consultant, I support agencies and advertisers in defining and deploying their strategies. My role: to combine strategic vision with operational management to transform ideas into concrete actions and guarantee results. I work on 360° projects, from upstream thinking to field activation, coordinating teams and resources for effective implementation aligned with defined objectives.

💡 Strategy & Consulting → Competitive intelligence, recommendations
🚀 Management, Activation & Coordination → 360° project management (on & off-line), action plan activation, media plan development and implementation
💰 Monitoring & Performance → Budget management, negotiation, KPI analysis & optimization
🤝 Management & Knowledge Transfer → Team support and training

Sociable and committed, I constantly challenge myself to provide innovative and effective solutions for each mission.

My goal: to help you achieve your marketing and communication ambitions, by combining strategic relevance and operational efficiency to have a concrete impact on your business.

Ready to take on your challenges with efficiency and commitment. Shall we talk over a coffee? ☕

#brand #localcommunication #localmarketing #trade #PAC #digitalmarketing #media #communication #marketing


#freelance #consultant


#agency #advertiser
  • Spanish

    Fluent

  • English

    Conversational

  • Portuguese

    Native or bilingual

  • Chinese

    Basic

Can work on-site
Paris (up to 15km)

Experience

  • BRICO DEPOT
    Marketing and Communication Consultant
    RETAIL (LARGE RETAILERS)
    February 2024 - January 2025 (1 year)
    Longpont-sur-Orge, France
    ✔️ Local media campaigns on & off line: strategy and implementation
    ✔️ Digitalization of paper catalogs
    ✔️ Targeted communication strategies: support for specific markets such as the PROS segment
    Media Communication Marketing
  • Cosmogonies
    Marketing and Communication Consultant
    E-COMMERCE
    June 2020 - March 2024 (3 years and 9 months)
    Strategic communication and digital marketing advice and recommendations
    Content marketing
    Content management
    Project management

    B2B and B2C brands
    Consulting Content Marketing Positioning Strategy Communication Strategy Project Management
  • Publicis Conseil
    Marketing and Communication Consultant
    PRESS AND MEDIA
    January 2023 - July 2023 (6 months)
    Paris, France
    Account Management for PAC, CRM, and JO:
    PAC: management of the major event in June for Carrefour's 60th anniversary
    CRM: management of weekly emailing campaigns, development and implementation of email templates + "eco-responsible" templates
    JO: launch of the "Sports Club" campaign on TV, digital, CRM, social media, in-store POS
    Communication Strategy Digital Communication Project Management Team Management

Recommendations

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Former user and 2 other people have recommended Dalia

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Education

  • Master in Marketing
    Ecole Supérieure de Gestion et de Commerce International
    1997
  • BTS in Sales Force
    Jean Lurçat
    1995

Certifications

Skill set

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