Freelancer profile translated to English.

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Description

Sales Enablement is about giving salespeople the right tools, at the right time, to sell better and frictionlessly.

I help sales teams structure their tools and resources when things get a bit fuzzy or inefficient.

Sales materials, training, onboarding, processes, CRM: I break it down, simplify it, and make it usable in the field.

No jargon, no useless theory. Just clear tools, designed for the daily lives of the teams.

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Bordeaux (up to 50km)

Sonepar
Sales Enablement Coordinator
September 2024 - December 2025 (1 year and 3 months)
Bordeaux, France
• • Support for sales and management teams in improving performance and transforming practices: structuring sales methods, optimizing the sales cycle, deploying and adopting CRM tools, change management leadership
• • Design, creation, and deployment of digital sales training programs (e-learning, skills development paths, onboarding, sales managers).
• • Operational support for Sales teams: opportunity tracking, cross-functional coordination, KPI analysis, and identification of optimization levers.
• • Contribution to Sales/Marketing alignment by structuring materials, messages, and processes, and to the transformation of organizations towards operational efficiency and internal user experience.
Conduite du changement Sales enablement E-learning
InterContinental Phoenicia Hotel
Marketing and Communications Assistant
June 2019 - August 2019 (2 months)
Beirut, Lebanon
Marketing/Communications & press relations: content, campaigns, and events.
• • Management of web content & e-reputation (customer reviews, visuals) and design of visuals and content adapted to brand identity in collaboration with the creative team.
• • Participation in newsletter and social media campaigns, organization of VIP/influencer events, and writing/translation of press articles.
Création de contenus Réseaux sociaux Organisation événementielle Rédaction SEO Communiqué de presse
Sonepar
Marketing, Sales, and Communications Assistant
September 2022 - September 2024 (2 years)
Bordeaux, France
• • Development of various communication materials: catalogs, product sheets, brochures.
• • Participation in the organization of promotional events and trade shows.
• • Contribution to the deployment of go-to-market strategies and new product launches.
• • Multichannel marketing campaigns (e-mailing, outbound, social media, SEO) with a performance and data-oriented approach.
• • Design and structuring of marketing, sales, and training materials.
• • Internal communication and creation of an internal newsletter, fostering Marketing/Sales alignment.
• • Analysis of marketing and sales KPIs to evaluate the impact of actions and inform strategic thinking.
Marketing stratégique Analyse de données Newsletters Organisation événementielle Sales enablement