Freelancer profile translated to English.
Back to original languageAbout Cyrille
I help companies in sports, health, wellness, and nutrition convert more visitors into customers.
Your website already receives traffic.
The real question is:
How many customers are you losing before they book an appointment, request a quote, or place an order?
I step in to identify friction points that slow down your visitors' decision-making and prioritize optimizations that will have the greatest impact on your business.
What I optimize
✓ Clarity of your value proposition
✓ User Experience (UX)
✓ Conversion Funnel
✓ Landing Pages
✓ Product Pages
✓ Service Pages
✓ Appointment Booking
✓ Forms
✓ Calls to Action (CTAs)
✓ Trust Building
✓ Mobile Experience
✓ Customer Acquisition Focused SEO
Types of missions
• CRO Audit
• UX Audit
• Business-Oriented SEO Audit
• User Journey Optimization
• Product Page Optimization
• Landing Page Optimization
• Conversion Funnel Analysis
• Prioritization Recommendations (Impact / Effort)
• Implementation Support
Technologies
WordPress
WooCommerce
Shopify
Elementor
GA4
Google Search Console
Looker Studio
Microsoft Clarity
Contentsquare
My Method
I analyze your site as a potential customer would.
Every element that could cause confusion, frustration, or slow down a decision is identified, documented, and prioritized.
At the end of the mission, you will receive:
• a detailed report
• a commented analysis video
• a prioritized roadmap
• directly actionable recommendations
My goal is not to produce another report.
My goal is to show you where the most profitable conversion opportunities are hidden and help you leverage them.
🚀 Want to improve your website's performance without increasing your acquisition budget?
Send me a message and let's chat for a few minutes about your project.
French
Native or bilingual
English
Fluent
Can work on-site
Perpignan (up to 50km), Toulouse (up to 20km), Bordeaux (up to 20km), Paris (up to 10km), Montpellier (up to 10km)
Experience
- La ConversionCRO & SEO Consultant | Sports - Health - WellnessCONSULTING AND AUDITSJanuary 2021 - Today (5 years and 5 months)Whether it's an e-commerce store, an appointment booking site, or a training platform, a high-performing website doesn't just attract traffic: it must convince, reassure, and encourage action.My role is to identify anything that hinders this decision-making process.I primarily focus on issues that directly impact your business:
- Low conversion rates
- Visitors leaving the site without taking action
- Cart abandonment
- Lack of appointment bookings
- Difficult-to-understand offers
- Overly complex user journeys
- Lack of trust signals
- Imperfect mobile experience
- SEO traffic that generates few customers
My ApproachEach recommendation is prioritized based on its business impact and ease of implementation.I analyze, among other things:- The value proposition
- The user journey (UX)
- Conversion funnels
- Product and service pages
- Landing pages
- Calls to action (CTAs)
- Forms
- Trust-building elements
- Customer acquisition focused SEO
- Mobile performance
- Analytics data and visitor behavior
- Types of Missions
- CRO Audit (Conversion Rate Optimization)
- UX Audit
- Business-Oriented SEO Audit
- Conversion Funnel Optimization
- Product Page Optimization
- Service Page Optimization
- Landing Page Optimization
- Sales Funnel Analysis
- Optimization Prioritization (Impact / Effort)
- Implementation Support
My GoalI identify the friction points that prevent your website from reaching its full conversion potential.You will leave with a detailed analysis, a commented video, and a prioritized roadmap to focus your efforts on the most profitable optimizations.My goal is not just to improve your website.It's to help you convert more visitors into customers, without necessarily increasing your acquisition budget. - FIT GROUP SPORT & MANAGEMENTDigital Project ManagerSPORTSSeptember 2017 - April 2020 (2 years and 8 months)Toulouse, France
- Community management for various sports clients including the French National Rugby League (TOP 14 & PRO D2) and European Professional Club Rugby (Champions Cup and Challenge Cup)
- Project management and community management for Sport Unlimitech, the first festival for Sport and Innovation
- >> Digital and event strategy for Blagnac Rugby, a Federal 1 club
- Crédit Agricole Toulouse 31Digital Communications OfficerBANKING AND INSURANCEJanuary 2017 - August 2017 (8 months)Toulouse, France
- Led the digital strategy for the Crédit Agricole Toulouse 31 regional bank
- Managed and moderated various social media platforms (Facebook, Twitter, Instagram, LinkedIn)
- Created HTML emails for the regional bank's clients
- Graphic design and video production
- Article writing
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Education
- University Diploma in Business and Administration ManagementUniversity of Perpignan2009Marketing / Comptabilité / Gestion d’entreprise
- Certification in Neurocognitive and Behavioral ApproachIME Institute2025Formation en Approche Neurocognitive et Comportementale (ANC) orientée compréhension du fonctionnement humain, des mécanismes cérébraux, du stress, de la motivation et des comportements automatiques. Travail autour de la régulation du système nerveux, des schémas cognitifs, de l’attention, de la performance durable et de l’accompagnement au changement.
Certifications
- ContentsquareContentsquare